Ocean Boil Restaurante Comida Del Mar

Restaurants · New York, NY

Business Summary

Ocean Boil Restaurante Comida Del Mar is a mexican restaurant located at 84-20 37th Avenue, Jackson Heights, NY, 11372 in Jackson Heights, Queens. Situated near Diversity Plaza, it serves the South Asian, Latino, Filipino communities with strong digital visibility. The very high on Roosevelt/74th foot traffic area and 7/E/F/M/R at Jackson Heights-Roosevelt access provide solid customer acquisition potential.

Location & Competitors

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Neighborhood
dense commercial (Jackson Heights, Queens)
Foot Traffic
very high on Roosevelt/74th
Parking
very limited
Transit Access
7/E/F/M/R at Jackson Heights-Roosevelt
Nearby Landmarks
Diversity Plaza74th Street Indian corridorRoosevelt Ave

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
La Gran Uruguaya
0m
37/100
Weak
Medium
Barriles Restaurante Colombiano
0.16km
66/100
Average
High
Thomas Pizza
0.16km
48/100
Average
Medium
Pollos a la Brasa Mario
0.16km
23/100
Weak
Low

Competitive Summary

Showing 4 of 4 competitors within 5km.

Financial Estimates

Revenue Range

ConservativeExpectedOptimistic

Financial Overview

Est. Revenue$300K-$1M
Price Range$$
Est. Employees5-15
Growth Potentialstrong — tourist traffic provides year-round baseline

Market Analysis

Market SizeNYC restaurant industry $50B+; Jackson Heights has 201+ restaurants within 1 mile
Target DemographicsSouth Asian, Latino, Filipino communities

Consumer Trends

late-night dining demand rebounding in NYCdemand for plant-based menu options increasing 25% YoYTikTok food content driving 30% of new customer discovery

Opportunities

  • launching a loyalty app to retain repeat customers
  • expanding delivery radius via DoorDash/Uber Eats optimization
  • partnering with local breweries for exclusive pairings

SWOT Analysis

Strengths

Internal advantages

  • access to 7/E/F/M/R at Jackson Heights-Roosevelt
  • strong local demand from South Asian, Latino, Filipino communities
  • established presence on Google Maps/Yelp

Weaknesses

Areas for improvement

  • digital presence needs optimization
  • very limited creates accessibility challenges
  • intense competition from Indian, Nepali, Colombian, Mexican street food

Opportunities

External potential

  • social media marketing to reach younger demographics
  • seasonal menu innovations to drive repeat visits
  • expanding delivery and catering services

Threats

External risks

  • rising commercial rents in NYC
  • new restaurant openings in the area
  • economic downturn affecting discretionary dining spending

Strategic Recommendations

Quick Wins

Implement this week

partner with local food bloggers for reviews

offer weekday lunch combos to attract office workers

optimize Yelp listing with professional photos and respond to all reviews

Growth Strategies

1-3 months

explore second location in complementary NYC neighborhood

create seasonal tasting menus to generate press coverage

Risks to Monitor

Ongoing vigilance

staff retention in competitive NYC labor market

lease renewal at potentially higher rates

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Jackson Heights food tour platform

App-based walking food tours of Jackson Heights's diverse restaurant scene, combining cultural history with curated tastings from local favorites.

2

Mexican ghost kitchen network

Multi-brand virtual kitchen operating from a single Jackson Heights location, offering 3-4 Mexican concepts optimized for delivery platforms.

Digital Score

69/ 100
Good

Quick Stats

Competitors4
Est. Revenue$300K-$1M
Digital Score69/100

Contact Info

84-20 37th Avenue, Jackson Heights, NY, 11372, 11372

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