Flats Fix

Bars & Pubs · New York, NY

Business Summary

Flats Fix is a lively dive bar located in 28 East 16th Street, New York, NY, 10003. Known for live music nights and DJ nights, it serves the local community and visitors alike.

Location & Competitors

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Neighborhood
Historic district
Foot Traffic
Very High
Parking
No dedicated parking
Transit Access
Excellent - major transit hub nearby
Nearby Landmarks
office buildingshotel districtentertainment venue

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Park Bar
0m
48/100
Average
Medium
Lillie's
0.16km
71/100
Strong
High
13
0.32km
71/100
Strong
High
Old Town Bar
0.32km
30/100
Weak
Medium

Competitive Summary

Showing 4 of 4 competitors within 5km. There are 2 digitally strong competitors nearby.

Financial Estimates

Financial Overview

Estimated Value$600K-$1.2M
Industry Margin15-22%
Entry Cost$400K-$800K

Market Analysis

Market Size$2.8B NYC drinking establishments market
TrendGrowing - craft cocktail culture expanding
SeasonalityYear-round with peaks during holidays and events

Consumer Trends

Social media-worthy venuesExperience-driven spendingLocal/sustainable sourcing

SWOT Analysis

Strengths

Internal advantages

  • Prime NYC location
  • Established brand in local community
  • Strong repeat customer base

Weaknesses

Areas for improvement

  • Staff turnover challenges
  • High NYC rent costs
  • Limited seating capacity

Opportunities

External potential

  • Loyalty program implementation
  • Expand to private events and corporate bookings
  • Social media marketing growth

Threats

External risks

  • Economic downturn impact on discretionary spending
  • Noise complaints from residential neighbors
  • Changing liquor regulations

Strategic Recommendations

Quick Wins

Implement this week

Set up email list for event promotions

Partner with local food delivery apps

Growth Strategies

1-3 months

Create cocktail subscription boxes

Launch brunch service on weekends

Risks to Monitor

Ongoing vigilance

Prepare contingency for economic slowdowns

Maintain liquor license compliance

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Non-Alcoholic Cocktail Brand

Premium mocktail brand targeting health-conscious NYC consumers with bar-quality flavors.

2

Virtual Happy Hour Platform

Corporate virtual team-building events with cocktail kits shipped to participants and guided mixology.

3

Bar Crawl App

Curated bar crawl routes in NYC neighborhoods with exclusive deals and real-time wait times.

Digital Score

81/ 100
Excellent

Quick Stats

Competitors4
Est. RevenueN/A
Market TrendGrowing - craft cocktail culture expanding
Digital Score81/100

Contact Info

28 East 16th Street, New York, NY, 10003, 10003

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