Yummy's Chicken and Pizza
Restaurants · New York, NY
Business Summary
Yummy's Chicken and Pizza at 82-08 37th Avenue, New York, NY, 11372 operates in the heart of Jackson Heights, Queens, catering primarily to South Asian, Latino, Filipino communities. With very high on Roosevelt/74th foot traffic and access via 7/E/F/M/R at Jackson Heights-Roosevelt, the location offers solid exposure. Competition in the area is notable but manageable with strong differentiation and digital marketing.
Location & Competitors
Competitive Landscape
| Business | Distance | Digital Score | Threat Level |
|---|---|---|---|
| Jackson House Restaurant | 0m | 47/100 Average | Medium |
| Pollos a la Brasa Mario | 0m | 23/100 Weak | Low |
| Thomas Pizza | 0.16km | 48/100 Average | Medium |
| Jahn's | 0.16km | 54/100 Average | High |
Competitive Summary
Showing 4 of 4 competitors within 5km.
Financial Estimates
Revenue Range
Financial Overview
Market Analysis
Consumer Trends
Opportunities
- underserved demand for quality Italian in Jackson Heights
- expanding delivery radius via DoorDash/Uber Eats optimization
- catering to nearby office workers for lunch specials
SWOT Analysis
Strengths
Internal advantages
- •strong local demand from South Asian, Latino, Filipino communities
- •access to 7/E/F/M/R at Jackson Heights-Roosevelt
- •established presence on Google Maps/Yelp
Weaknesses
Areas for improvement
- •very limited creates accessibility challenges
- •dependence on walk-in traffic over reservations
- •intense competition from Indian, Nepali, Colombian, Mexican street food
Opportunities
External potential
- •tourist traffic from Diversity Plaza
- •growing population in Jackson Heights neighborhood
- •seasonal menu innovations to drive repeat visits
Threats
External risks
- •economic downturn affecting discretionary dining spending
- •rising commercial rents in NYC
- •increasing food and labor costs
Strategic Recommendations
Quick Wins
Implement this week
add online ordering through direct website to avoid delivery app commissions
launch Instagram account featuring daily specials and behind-the-scenes content
create a Google Ads campaign targeting nearby zip codes
Growth Strategies
1-3 months
partner with delivery apps for featured placement during peak hours
build email list with 2000+ subscribers through in-store sign-ups
Risks to Monitor
Ongoing vigilance
lease renewal at potentially higher rates
food supply chain disruptions affecting ingredient costs
Startup Ideas
AI-generated business opportunities inspired by this analysis
Zero-waste restaurant supplies marketplace
B2B platform connecting NYC restaurants with sustainable packaging, composting services, and surplus ingredient exchange to reduce waste and costs.
Italian meal kit delivery for Queens
Pre-portioned Italian meal kits with authentic recipes and ingredients, targeting busy professionals in Jackson Heights who want restaurant-quality meals at home.
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Digital Score
Quick Stats
Contact Info
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