The Irish Pub

Bars & Pubs · New York, NY

Business Summary

The Irish Pub is a karaoke bar located at 837 7th Avenue, New York, NY, 10019 in the Manhattan area of New York City. Operating in the competitive NYC bar and nightlife scene, this establishment serves the local Manhattan community and visitors in the 10019 zip code area. With a digital presence score of 68/100, there is some room for improvement in online visibility and digital marketing efforts.

Location & Competitors

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Foot Traffic
Moderate-High
Transit Access
Good - subway station within 0.5 miles

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Old Castle
0m
72/100
Strong
High
Faces and Names
0m
60/100
Average
High
Flûte
0.16km
70/100
Strong
High
The Ricky
0.16km
54/100
Average
High

Competitive Summary

Showing 4 of 4 competitors within 5km. There are 2 digitally strong competitors nearby.

Financial Estimates

Market Analysis

Market SizeThe NYC bar and nightlife industry generates approximately $6.8 billion annually across 12,000+ licensed establishments.

Consumer Trends

Growing demand for craft cocktails and artisanal spiritsRise of experiential dining and drinking conceptsPost-pandemic preference for outdoor and well-ventilated spaces

SWOT Analysis

Strengths

Internal advantages

  • Late-night hours capture after-work and nightlife crowds
  • Active social media presence with engaged followers
  • Strong relationships with local craft breweries
  • Prime foot-traffic location near transit

Weaknesses

Areas for improvement

  • Noise complaints from residential neighbors
  • Seasonal revenue fluctuations
  • High staff turnover common in hospitality sector

Opportunities

External potential

  • Leverage TikTok and Instagram Reels for viral marketing
  • Host private events and corporate happy hours
  • Introduce trivia nights and themed events for slow weekdays
  • Partner with local food trucks for pop-up events

Threats

External risks

  • Labor shortages and rising minimum wage requirements
  • Post-pandemic shifts in nightlife habits
  • Supply chain disruptions affecting alcohol costs

Strategic Recommendations

Quick Wins

Implement this week

Growth Strategies

1-3 months

Risks to Monitor

Ongoing vigilance

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

MixMaster AI - Automated Cocktail Creation

AI system that generates custom cocktail recipes based on available inventory, trending flavors, and customer taste profiles.

2

PourMetrics - Bar Analytics Dashboard

IoT-enabled tap monitoring and POS analytics platform that helps bar owners optimize inventory, pricing, and staffing in real-time.

Digital Score

68/ 100
Good

Quick Stats

Competitors4
Est. RevenueN/A
Digital Score68/100

Contact Info

837 7th Avenue, New York, NY, 10019, 10019
Used by 200+ businesses

What Top Competitors Already Know

See exactly how The Irish Pub stacks up: revenue projections, competitive blind spots, and 3 growth opportunities other businesses in this market are already using.

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