El Rodeo

Bars & Pubs · New York, NY

Business Summary

El Rodeo is a intimate neighborhood pub located in 45-50 46th Street, New York, NY. Known for private event space and late-night menu, it serves the local community and visitors alike.

Location & Competitors

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Neighborhood
Urban commercial
Foot Traffic
Moderate-High
Parking
Metered street parking
Transit Access
Moderate - subway within 5-10 min walk
Nearby Landmarks
university campusoffice buildingssubway stationresidential area

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
El Potrero Sports Bar
0.16km
62/100
Average
High
McGuinness's Saloon
0.16km
27/100
Weak
Medium
The Jar
0.32km
69/100
Average
High
Ida's Nearabout
0.32km
37/100
Weak
Medium

Competitive Summary

Showing 4 of 4 competitors within 5km.

Financial Estimates

Financial Overview

Estimated Value$600K-$1.2M
Industry Margin15-22%
Entry Cost$200K-$450K

Market Analysis

Market Size$2.8B NYC drinking establishments market
TrendGrowing - NYC nightlife recovery post-pandemic
SeasonalityPeak: summer (outdoor), winter holidays; Slow: January-February

Consumer Trends

Late-night dining integrationSocial media-worthy venuesDemand for craft/artisanal drinks

SWOT Analysis

Strengths

Internal advantages

  • Experienced bar staff
  • Prime NYC location
  • Strong repeat customer base

Weaknesses

Areas for improvement

  • Limited seating capacity
  • Dependency on weekend revenue
  • Intense local competition

Opportunities

External potential

  • Loyalty program implementation
  • Brunch/daytime service expansion
  • Social media marketing growth

Threats

External risks

  • Shifting consumer preferences
  • Noise complaints from residential neighbors
  • Supply chain disruptions

Strategic Recommendations

Quick Wins

Implement this week

Launch Instagram presence with cocktail photography

Optimize Google Business Profile with photos and updated hours

Growth Strategies

1-3 months

Expand to private event hosting

Host weekly themed events to build community

Risks to Monitor

Ongoing vigilance

Maintain liquor license compliance

Diversify revenue streams beyond bar sales

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Bar Analytics Platform

Data-driven insights for bar owners covering inventory, pricing optimization, and customer patterns.

2

Bar Crawl App

Curated bar crawl routes in NYC neighborhoods with exclusive deals and real-time wait times.

3

Virtual Happy Hour Platform

Corporate virtual team-building events with cocktail kits shipped to participants and guided mixology.

Digital Score

57/ 100
Fair

Quick Stats

Competitors4
Est. RevenueN/A
Market TrendGrowing - NYC nightlife recovery post-pandemic
Digital Score57/100

Contact Info

45-50 46th Street, New York, NY
Most popular

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