Under Armour
Retail · Washington, DC
Business Summary
Under Armour is a athletic & outdoor retailer located at Washington, DC, serving the National Harbor area of the Washington DC metro region. Operating in the retail sector, the business occupies a competitive position within the athletic & outdoor segment. With a digital presence score of 63/100, there is significant room for improvement in online visibility and customer engagement. The store benefits from its National Harbor location but faces competition from both established chains and e-commerce platforms.
Location & Competitors
Competitive Landscape
| Business | Distance | Digital Score | Threat Level |
|---|---|---|---|
Unknown | 0m | 50/100 Average | Medium |
Unknown | 0m | 50/100 Average | Medium |
Unknown | 0m | 50/100 Average | Medium |
Competitive Summary
Showing 3 of 3 competitors within 5km.
Financial Estimates
Market Analysis
SWOT Analysis
Strengths
Internal advantages
- •Strategic location with access to DC metro area consumers
- •Differentiated product offering within retail sector
- •Strong brand identity in the athletic & outdoor segment
Weaknesses
Areas for improvement
- •Limited brand awareness beyond immediate neighborhood
- •Dependence on walk-in foot traffic for revenue
- •High commercial rent in the National Harbor area
Opportunities
External potential
- •Pop-up collaborations with complementary local brands
- •Partnerships with local National Harbor community events
- •Growing demand for athletic & outdoor products in DC metro
Threats
External risks
- •Economic uncertainty impacting consumer discretionary spending
- •Rising commercial rents in National Harbor
- •Supply chain disruptions affecting product availability
Strategic Recommendations
Quick Wins
Implement this week
Growth Strategies
1-3 months
Risks to Monitor
Ongoing vigilance
Startup Ideas
AI-generated business opportunities inspired by this analysis
Similar Retail
Explore reports for similar businesses nearby
Capitol Tobacco & Grocery
1426 North Capitol Street Northwest, Washington, DC, 20002
Brunello Cucinelli
Washington, DC
New Balance
7033 Arlington Road, Washington, DC, 20814
Rag & Bone
Washington, DC
Mom's
Washington, DC
Current Boutique | Designer Consignment Shop
1068 31st Street Northwest, Washington, DC, 20007
Digital Score
Quick Stats
Contact Info
What Top Competitors Already Know
See exactly how Under Armour stacks up: revenue projections, competitive blind spots, and 3 growth opportunities other businesses in this market are already using.
Coming soon • Instant delivery in 5 minutes • Money-back guarantee