Maydan

Restaurants · Washington, DC

Business Summary

Maydan is a american restaurant in Washington DC's Adams Morgan neighborhood at 1346 Florida Avenue Northwest, Washington, DC, 20009. With a digital score of 28/100, there is significant opportunity to improve online visibility and capture more of DC's young professional dining market.

Location & Competitors

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Neighborhood
Nightlife/diverse neighborhood
Foot Traffic
High evenings/weekends
Parking
Very limited street
Transit Access
Woodley Park Metro (Red Line)
Nearby Landmarks
18th Street corridorKalorama ParkColumbia Road

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Lucy Bar
0m
67/100
Average
High
Mercadito Ramos
0m
32/100
Weak
Medium
Flair Restaurant
0.16km
41/100
Weak
Medium
Sakerum
0.16km
49/100
Average
Medium

Competitive Summary

Showing 4 of 4 competitors within 5km.

Financial Estimates

Financial Overview

Est. Revenue$1,775,000/year
Price Range$$$
Est. Employees22
Growth PotentialModerate-High

Market Analysis

Market Size$3.2B DC metro restaurant market
Target DemographicsCapitol Hill staffers (25-45), lobbyists, political consultants

Consumer Trends

Post-pandemic outdoor dining boomDC minimum wage increase to $17.50/hr impacting labor costsBrunch culture driving weekend revenue

Opportunities

  • Untapped embassy catering market
  • DC tourism (20M+ annual visitors) driving weekend traffic
  • 14th Street dining boom

SWOT Analysis

Strengths

Internal advantages

  • Located in Adams Morgan - nightlife/diverse neighborhood
  • Access to Woodley Park Metro (Red Line)
  • Proximity to 18th Street corridor
  • Established neighborhood presence

Weaknesses

Areas for improvement

  • Weak social media engagement
  • No loyalty/rewards program
  • Limited catering menu visibility

Opportunities

External potential

  • Weekend brunch market
  • Delivery radius expansion
  • Government event catering contracts

Threats

External risks

  • Rising commercial rent in DC ($45-85/sqft)
  • Federal government shutdown disrupting foot traffic
  • Third-party delivery platform dependency

Strategic Recommendations

Quick Wins

Implement this week

Optimize Yelp and TripAdvisor listings for tourist traffic

Create Google Ads campaign targeting 'restaurants near [landmark]'

Launch targeted Instagram Reels showcasing signature dishes

Growth Strategies

1-3 months

License signature sauces/products for retail

Host ticketed chef's table experiences

Launch weekend brunch service with bottomless drinks

Risks to Monitor

Ongoing vigilance

Supply chain disruptions affecting food costs

New competition from food halls and ghost kitchens

Third-party delivery platform dependency

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Federal Worker Meal Plan

Pre-paid monthly meal subscription for government employees with participating restaurants near federal buildings.

2

DC Food Tour Platform

Self-guided neighborhood food tour app with restaurant partnerships, targeting the 20M+ annual DC tourists.

Digital Score

28/ 100
Poor

Quick Stats

Competitors4
Est. Revenue$1,775,000/year
Digital Score28/100

Contact Info

1346 Florida Avenue Northwest, Washington, DC, 20009, 20009

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