Fig & Olive

Restaurants · Washington, DC

Business Summary

Fig & Olive is a peruvian restaurant in Washington DC's Northwest neighborhood at 934 Palmer Alley Northwest, Washington, DC, 20001. With a solid digital score of 64/100, the restaurant is well-positioned to capitalize on Northwest's strong dining scene.

Location & Competitors

Loading map...
Neighborhood
Mixed commercial/residential
Foot Traffic
Very high - downtown corridor
Parking
Limited, expensive garages
Transit Access
Multiple Metro stations
Nearby Landmarks
White HouseConvention CenterK Street offices

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Del Frisco's Double Eagle Steakhouse
0m
71/100
Strong
High
Centrolina
0.16km
22/100
Weak
Low
Piccolina
0.16km
69/100
Average
High
Cuba Libre
0.16km
30/100
Weak
Medium

Competitive Summary

Showing 4 of 4 competitors within 5km. There are 1 digitally strong competitors nearby.

Financial Estimates

Financial Overview

Est. Revenue$1,349,000/year
Price Range$$$$
Est. Employees24
Growth PotentialModerate-High

Market Analysis

Market Size$5.8B DC metro restaurant market
Target DemographicsYoung professionals (25-40), government workers, Georgetown University community

Consumer Trends

Brunch culture driving weekend revenueDC minimum wage increase to $17.50/hr impacting labor costsTourism recovery driving weekend revenue

Opportunities

  • Untapped federal agency catering market
  • DC tourism (20M+ annual visitors) driving weekend traffic
  • Growing Navy Yard residential population

SWOT Analysis

Strengths

Internal advantages

  • Located in Northwest - mixed commercial/residential
  • Access to Multiple Metro stations
  • Proximity to White House
  • Strong local following

Weaknesses

Areas for improvement

  • Limited catering menu visibility
  • Limited online ordering capabilities
  • Inconsistent review management

Opportunities

External potential

  • Weekend brunch market
  • Tourist-focused marketing partnerships
  • Government event catering contracts

Threats

External risks

  • Supply chain disruptions affecting food costs
  • Seasonal tourism fluctuation (summer peak, winter dip)
  • Federal government shutdown disrupting foot traffic

Strategic Recommendations

Quick Wins

Implement this week

Set up automated review response system

Optimize Google Business Profile with updated photos and hours

Launch happy hour program for after-work federal employees

Growth Strategies

1-3 months

Host ticketed chef's table experiences

Develop private dining program for lobbyist/political events

Expand catering to congressional offices and embassies

Risks to Monitor

Ongoing vigilance

Seasonal tourism fluctuation (summer peak, winter dip)

Third-party delivery platform dependency

Parking limitations deterring suburban visitors

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

DC Restaurant Co-op Kitchen

Shared commissary kitchen in affordable DC suburb for restaurants to prep, reducing downtown kitchen space costs.

2

Capitol Hill Catering Marketplace

Platform connecting DC restaurants with government event planners, embassy functions, and lobbyist dinner organizers.

Digital Score

64/ 100
Good

Quick Stats

Competitors4
Est. Revenue$1,349,000/year
Digital Score64/100

Contact Info

934 Palmer Alley Northwest, Washington, DC, 20001, 20001
Used by 200+ businesses

What Top Competitors Already Know

See exactly how Fig & Olive stacks up: revenue projections, competitive blind spots, and 3 growth opportunities other businesses in this market are already using.

Coming soon • Instant delivery in 5 minutes • Money-back guarantee