Don Julio

Restaurants · Washington, DC

Business Summary

Don Julio is a spanish restaurant in DC's Penn Quarter neighborhood. With a digital score of 30/100, significant opportunity exists to improve online visibility and capture more of DC's dining market.

Location & Competitors

Loading map...
Neighborhood
Downtown entertainment district
Foot Traffic
Very high - tourists and workers
Parking
Garages only
Transit Access
Gallery Place/Archives Metro
Nearby Landmarks
Capital One ArenaSmithsonian museumsNational Mall

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Antojitos Ceci
0m
59/100
Average
High
El Pollo Sabroso
0m
48/100
Average
Medium
Los Hermanos
0.16km
41/100
Weak
Medium
Mi Cuba Café
0.16km
73/100
Strong
High

Competitive Summary

Showing 4 of 4 competitors within 5km. There are 1 digitally strong competitors nearby.

Financial Estimates

Financial Overview

Est. Revenue$2,787,000/year
Price Range$$$
Est. Employees27
Growth PotentialModerate-High

Market Analysis

Market Size$6.1B DC metro restaurant market
Target DemographicsFederal employees (25-55), affluent professionals

Consumer Trends

Tourism recovery driving weekend revenuePlant-based menu items growing 23% YoYLocal sourcing from Chesapeake Bay region

Opportunities

  • Government event catering contracts
  • DC tourism (20M+ visitors) driving weekend traffic
  • Wharf development foot traffic

SWOT Analysis

Strengths

Internal advantages

  • Located in Penn Quarter - downtown entertainment district
  • Access to Gallery Place/Archives Metro
  • Proximity to Capital One Arena
  • Strong local following

Weaknesses

Areas for improvement

  • Digital score 30/100 needs improvement
  • Limited online ordering
  • Weak social media engagement

Opportunities

External potential

  • Government catering contracts
  • Tourist marketing partnerships
  • Corporate lunch programs

Threats

External risks

  • Labor shortage in hospitality sector
  • Federal government shutdown disrupting foot traffic
  • Competition from food halls and ghost kitchens

Strategic Recommendations

Quick Wins

Implement this week

Partner with local hotels for tourist recommendations

Implement online ordering to avoid delivery fees

Optimize Google Business Profile with updated photos and hours

Growth Strategies

1-3 months

Partner with DC tourism board

Build private event space for corporate functions

Launch weekend brunch with bottomless drinks

Risks to Monitor

Ongoing vigilance

Seasonal tourism fluctuation

Third-party delivery platform dependency

Labor shortage in hospitality sector

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Federal Worker Meal Plan

Pre-paid monthly meal subscription for government employees with participating DC restaurants.

2

DC Food Tour Platform

Self-guided neighborhood food tour app targeting 20M+ annual DC tourists.

Digital Score

30/ 100
Poor

Quick Stats

Competitors4
Est. Revenue$2,787,000/year
Digital Score30/100

Contact Info

1460 Park Road Northwest, Washington, DC, 20010-2847, 20010
Most popular

Unlock Full Analysis

Only 12% of businesses in this area have a growth strategy. Get a 20+ page deep-dive for Don Julio — financials, competitors, and a step-by-step action plan.

Coming soon • Instant delivery in 5 minutes • Money-back guarantee