Ulta Beauty

Beauty & Spas · Washington, DC

Business Summary

Ulta Beauty, situated at 3500 East-West Highway, Hyattsville, MD, 20782 in Hyattsville, is a beauty retail & services serving the Washington, DC metropolitan area. Operating in one of the country's highest-income metro markets, the business benefits from strong demand for beauty services but faces significant competition from both independent operators and national chains in the area.

Location & Competitors

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Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Unknown
0m
50/100
Average
Medium
Unknown
0m
50/100
Average
Medium
Unknown
0m
50/100
Average
Medium

Competitive Summary

Showing 3 of 3 competitors within 5km.

Financial Estimates

Market Analysis

SWOT Analysis

Strengths

Internal advantages

  • Competitive pricing for the DC metro market
  • Strong word-of-mouth referrals among DC residents
  • Prime storefront location with strong street visibility

Weaknesses

Areas for improvement

  • Dependence on walk-in traffic without robust online booking
  • Narrow service menu that may limit appeal
  • Limited retail product sales to supplement service revenue

Opportunities

External potential

  • Expand service menu to include trending treatments (keratin, lash lifts, etc.)
  • Partner with local influencers and beauty bloggers for authentic promotion
  • Add retail product lines to increase per-visit revenue

Threats

External risks

  • Talent poaching by competitors offering higher commissions
  • Economic uncertainty affecting discretionary beauty spending
  • Changing beauty trends requiring constant service adaptation

Strategic Recommendations

Quick Wins

Implement this week

Growth Strategies

1-3 months

Risks to Monitor

Ongoing vigilance

Startup Ideas

AI-generated business opportunities inspired by this analysis

Digital Score

37/ 100
Poor

Quick Stats

Competitors3
Est. RevenueN/A
Digital Score37/100

Contact Info

3500 East-West Highway, Hyattsville, MD, 20782, 20782
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