The Collegiana

Hotels · Seattle, WA

Business Summary

The Collegiana is a budget collegiate hotel located at 4311 12th Avenue Northeast, Seattle, WA, 98105. Situated in Seattle's University District area, the property features affordable rooms near University of Washington, no-frills accommodations. The hotel primarily serves visiting parents, academics, and budget travelers, positioning itself within University District's hospitality landscape. As an independent property, it competes in Seattle's dynamic lodging market.

Location & Competitors

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Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Unknown
0m
50/100
Average
Medium
Unknown
0m
50/100
Average
Medium
Unknown
0m
50/100
Average
Medium
Unknown
0m
50/100
Average
Medium
+1 more competitor available in full report

Competitive Summary

Showing 4 of 5 competitors within 5km.

Financial Estimates

Market Analysis

SWOT Analysis

Strengths

Internal advantages

  • Revenue diversification through event hosting and F&B operations
  • Budget Collegiate positioning with affordable rooms near University of Washington
  • Prime University District location near Seattle's top attractions

Weaknesses

Areas for improvement

  • Staffing challenges in Seattle's competitive hospitality labor market
  • Aging property infrastructure requiring ongoing capital investment
  • High fixed operating costs typical of urban hotel properties

Opportunities

External potential

  • Create Instagram-worthy spaces and experiences to drive organic social media marketing
  • Implement dynamic pricing algorithms to maximize RevPAR during peak demand
  • Launch a property renovation or refresh to command higher ADR

Threats

External risks

  • Rising minimum wage and benefits costs in Seattle's regulated labor market
  • New hotel supply entering the Seattle market increasing competitive pressure
  • Climate events (wildfire smoke, extreme weather) disrupting peak tourism season

Strategic Recommendations

Quick Wins

Implement this week

Growth Strategies

1-3 months

Risks to Monitor

Ongoing vigilance

Startup Ideas

AI-generated business opportunities inspired by this analysis

Digital Score

40/ 100
Fair

Business Details

OwnerUniversity of Washington

Quick Stats

Competitors5
Est. RevenueN/A
Digital Score40/100

Contact Info

4311 12th Avenue Northeast, Seattle, WA, 98105, 98105
Used by 200+ businesses

What Top Competitors Already Know

See exactly how The Collegiana stacks up: revenue projections, competitive blind spots, and 3 growth opportunities other businesses in this market are already using.

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