Comfort Inn & Suites
Hotels · Seattle, WA
Business Summary
Comfort Inn & Suites is a midscale comfort hotel located at 13700 Aurora Avenue North, Seattle, WA, 98133. Situated in Seattle's Haller Lake area, the property features complimentary hot breakfast, indoor pool, free parking. The hotel primarily serves road-trippers and families seeking value, positioning itself within Haller Lake's hospitality landscape. With strong brand recognition, it competes in Seattle's competitive lodging market.
Location & Competitors
Competitive Landscape
| Business | Distance | Digital Score | Threat Level |
|---|---|---|---|
Unknown | 0m | 50/100 Average | Medium |
Unknown | 0m | 50/100 Average | Medium |
Unknown | 0m | 50/100 Average | Medium |
Unknown | 0m | 50/100 Average | Medium |
Competitive Summary
Showing 4 of 5 competitors within 5km.
Financial Estimates
Market Analysis
SWOT Analysis
Strengths
Internal advantages
- •Established brand recognition and loyalty program integration
- •Prime Haller Lake location near Seattle's top attractions
- •Positive online reputation from consistent guest experience delivery
Weaknesses
Areas for improvement
- •Digital presence score of 40/100 suggests room for online visibility improvement
- •Aging property infrastructure requiring ongoing capital investment
- •Staffing challenges in Seattle's competitive hospitality labor market
Opportunities
External potential
- •Expand corporate accounts with Seattle's growing tech sector
- •Develop curated local experience packages partnering with Seattle attractions
- •Partner with cruise lines for pre/post-cruise packages at nearby terminals
Threats
External risks
- •Rising minimum wage and benefits costs in Seattle's regulated labor market
- •Economic downturn reducing both business and leisure travel demand
- •Climate events (wildfire smoke, extreme weather) disrupting peak tourism season
Strategic Recommendations
Quick Wins
Implement this week
Growth Strategies
1-3 months
Risks to Monitor
Ongoing vigilance
Startup Ideas
AI-generated business opportunities inspired by this analysis
Similar Hotels
Explore reports for similar businesses nearby
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University Inn
4140 Roosevelt Way Northeast, Seattle, WA, 98105
Populus Seattle
100 South King Street, Seattle, WA, 98104
Travelodge Seattle North of Downtown
8512 Aurora Avenue North, Seattle, WA, 98103
Digital Score
Quick Stats
Contact Info
What Top Competitors Already Know
See exactly how Comfort Inn & Suites stacks up: revenue projections, competitive blind spots, and 3 growth opportunities other businesses in this market are already using.
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