Wang Dae Bak

Restaurants · San Francisco, CA

Business Summary

Wang Dae Bak is a restaurant at 2642 Ocean Avenue, San Francisco, CA, 94127 in SF's Ingleside/Excelsior area. With moderate foot traffic and Balboa Park BART access, it serves local diners and professionals in one of the city's growing dining corridors. The neighborhood offers a loyal local customer base with growth potential.

Location & Competitors

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Neighborhood
Ingleside/Excelsior
Foot Traffic
moderate
Parking
street parking
Transit Access
Balboa Park BART
Nearby Landmarks
Local retail corridorNeighborhood parksCommunity centers

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Shabu House
0m
46/100
Average
Medium
Lucho's
0m
30/100
Weak
Medium
Villa d' Este
0m
56/100
Average
High
Jitra
0.16km
24/100
Weak
Low

Competitive Summary

Showing 4 of 4 competitors within 5km.

Financial Estimates

Financial Overview

Est. RevenueM-M/yr
Price Range74477-74477$
Est. Employees15-30
Growth Potentialmoderate

Market Analysis

Market SizeSF restaurant market ~$6B/yr; Ingleside/Excelsior is a key dining destination
Target Demographicslocal residents, tech workers, food enthusiasts, tourists

Consumer Trends

Delivery/takeout now 30-40% of SF restaurant revenuePost-pandemic outdoor dining culture thriving in SFTech RTO driving weekday lunch traffic recovery

Opportunities

  • Corporate catering to nearby tech offices
  • Underserved brunch market in Ingleside/Excelsior
  • Loyalty programs targeting repeat neighborhood customers

SWOT Analysis

Strengths

Internal advantages

  • Prime Ingleside/Excelsior location with moderate foot traffic
  • Transit accessible via Balboa Park BART
  • SF diverse food culture supports varied cuisines

Weaknesses

Areas for improvement

  • SF commercial rent ($94/sqft) pressures margins
  • Digital score 33/100 shows need for online presence improvement
  • High labor costs with SF minimum wage $18.67/hr

Opportunities

External potential

  • Leverage SF food culture for word-of-mouth growth
  • Expand delivery radius via DoorDash/UberEats
  • Target tech worker lunch crowd with specials

Threats

External risks

  • Rising costs and inflation affecting dining budgets
  • Ghost kitchen competition eroding delivery market share
  • Potential economic downturn reducing discretionary spending

Strategic Recommendations

Quick Wins

Implement this week

Claim and optimize Google Business Profile with photos

Launch loyalty program via Square or Toast POS

Add "Wang Dae Bak Ingleside/Excelsior restaurant" keywords to website

Growth Strategies

1-3 months

Partner with SF food influencers for social media exposure

Offer corporate catering packages for nearby offices

Create signature dish to become Ingleside/Excelsior must-try destination

Risks to Monitor

Ongoing vigilance

SF permitting delays can slow expansion 6-12 months

Delivery app commissions (15-30%) erode margins

Staff retention challenges in competitive SF labor market

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Wang Dae Bak Meal Kit Delivery

Offer DIY meal kits of Wang Dae Bak signature dishes for SF tech workers wanting restaurant-quality food at home. Leverage existing supply chain and brand.

2

Ingleside Food Hall Concept

Expand Wang Dae Bak brand into a multi-concept food hall stall in Ingleside, testing new cuisines with lower overhead than full restaurant buildout.

Digital Score

33/ 100
Poor

Quick Stats

Competitors4
Est. RevenueM-M/yr
Digital Score33/100

Contact Info

2642 Ocean Avenue, San Francisco, CA, 94127, 94127
Most popular

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