The Coronado

Restaurants · Phoenix, AZ

Business Summary

The Coronado is a restaurant establishment located at 2245 North 12th Street, Phoenix, AZ, 85006. Operating in the downtown Phoenix corridor area near Heritage Square, it serves Phoenix's growing dining market. With a digital presence score of 38/100, there is significant room to expand online visibility and capture the area's diverse local and commuter customer base.

Location & Competitors

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Neighborhood
downtown Phoenix corridor
Foot Traffic
high
Parking
strip mall lot
Transit Access
light rail access
Nearby Landmarks
CVSTrader Joe'sSafeway

Financial Estimates

Revenue Range

ConservativeExpectedOptimistic

Financial Overview

Estimated Value$305K-$716K
Industry Margin5-10%
Entry Cost$200K-$1M

Market Analysis

Market Size$6B
Trendmoderate expansion
SeasonalityYear-round with summer dip

Consumer Trends

desert-to-tablehealth-conscious diningghost kitchen growth

SWOT Analysis

Strengths

Internal advantages

  • loyal local customer base
  • community event participation
  • diverse menu appeal

Weaknesses

Areas for improvement

  • Digital presence score of 38/100 limits online reach
  • narrow marketing reach
  • limited delivery platform integration

Opportunities

External potential

  • add seasonal desert-inspired menu items
  • host live music or themed nights
  • build email list for promotions

Threats

External risks

  • intense local restaurant competition
  • labor shortages driving wage increases
  • shifting consumer preferences post-pandemic

Strategic Recommendations

Quick Wins

Implement this week

Set up online ordering on website

Launch Instagram Reels showcasing signature dishes

Optimize Google Business Profile with fresh photos weekly

Growth Strategies

1-3 months

Build a referral program with nearby businesses

Expand into meal kit or take-home options

Explore ghost kitchen for delivery-only brands

Risks to Monitor

Ongoing vigilance

New competitor opening within 0.5 miles

Health inspection issues

Key staff departure disrupting operations

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Restaurant Meal Kit Delivery

Pre-portioned restaurant meal kits delivered to Phoenix metro homes, leveraging The Coronado's recipes.

2

Local Restaurant Food Tour App

A curated tour app featuring restaurant spots in Phoenix, with The Coronado as an anchor stop.

3

Restaurant Analytics Dashboard

Real-time sales, review sentiment, and competitor tracking tool for independent Phoenix restaurants.

Digital Score

38/ 100
Poor

Quick Stats

Competitors0
Est. Revenue$115-203K
Market Trendmoderate expansion
Digital Score38/100

Contact Info

2245 North 12th Street, Phoenix, AZ, 85006, 85006

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