First on First Deli & Grill

Retail · New York, NY

Business Summary

First on First Deli & Grill is a retail business located at 1756 1st Avenue, New York, NY, 10128. Situated in a upscale retail corridor area of the New York City metro, near Times Square, this business serves one of the most dynamic retail markets in the world. The local retail market shows steady demand driven by dense population, tourism, and diverse consumer preferences.

Location & Competitors

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Neighborhood
upscale retail corridor
Foot Traffic
high
Parking
street parking only
Transit Access
multiple subway lines
Nearby Landmarks
Macy'sDuane ReadeNordstrom

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Rite Aid
New York, NY
0.40km
29/100
Weak
Medium
Walgreens
New York, NY
0.70km
51/100
Average
Medium
Zara
New York, NY
1.00km
25/100
Weak
Low

Competitive Summary

Showing 3 of 3 competitors within 5km.

Financial Estimates

Revenue Range

ConservativeExpectedOptimistic

Financial Overview

Estimated Value$850K-$4412K
Industry Margin2-7%
Entry Cost$100K-$800K

Market Analysis

Market Size$85B
Trendsteady growth
SeasonalityPeak during holiday season, back-to-school, and summer tourism

Consumer Trends

contactless paymentshealth and wellness productssame-day delivery

SWOT Analysis

Strengths

Internal advantages

  • Established presence in NYC retail market
  • Strategic location in upscale retail corridor setting near Times Square
  • Access to massive foot traffic and diverse customer base

Weaknesses

Areas for improvement

  • Limited digital presence (score: 51/100)
  • High operating costs typical of NYC retail
  • Competition from major chains and e-commerce

Opportunities

External potential

  • E-commerce expansion to reach customers beyond the storefront
  • Growing demand for local and artisan products
  • Social media marketing to build brand awareness

Threats

External risks

  • Rising rent and labor costs in NYC
  • Online retail competition eroding brick-and-mortar sales
  • Economic uncertainty affecting consumer spending

Strategic Recommendations

Quick Wins

Implement this week

Optimize Google Business Profile with photos and hours

Set up Apple Maps and Bing Places profiles

Register on Yelp and respond to all reviews

Growth Strategies

1-3 months

Launch pop-up events or sidewalk sales

Develop wholesale channel for local businesses

Develop delivery or subscription box services

Risks to Monitor

Ongoing vigilance

Retail theft and shrinkage concerns

High labor costs and staff turnover

E-commerce competition from Amazon and online retailers

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Brooklyn Artisan Marketplace

Online platform aggregating Brooklyn's independent makers and shops into one curated shopping experience.

2

Same-Day Local Delivery Platform

Last-mile delivery network connecting neighborhood shops with local customers for same-day fulfillment.

3

Pop-Up Space Marketplace

Platform matching vacant NYC retail spaces with brands seeking short-term pop-up locations.

Digital Score

51/ 100
Fair

Quick Stats

Competitors3
Est. Revenue$549-1213K
Market Trendsteady growth
Digital Score51/100

Contact Info

1756 1st Avenue, New York, NY, 10128, 10128

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