Umi Sushi & Seafood Buffet
Restaurants · New York, NY
Business Summary
Umi Sushi & Seafood Buffet is a seafood restaurant located at 220-18 Hillside Avenue in Queens, New York. With a digital score of 69/100, the business has a moderate online presence but could benefit from stronger digital marketing efforts. The moderate foot traffic location and seafood focus position it well within the competitive Queens dining scene.
Location & Competitors
Competitive Landscape
| Business | Distance | Digital Score | Threat Level |
|---|---|---|---|
| SteamGrill Halal Fresh Food | 0.32km | 37/100 Weak | Medium |
| Mina's Kitchenette | 0.64km | 69/100 Average | High |
| Riviera V Pizzeria | 0.64km | 62/100 Average | High |
| Blue Sky Chinese Restaurant | 0.64km | 57/100 Average | Medium |
Competitive Summary
Showing 4 of 4 competitors within 5km.
Financial Estimates
Revenue Range
Financial Overview
Market Analysis
Consumer Trends
Opportunities
- introduce catering services for local events
- add online ordering system
- weekend brunch service expansion
SWOT Analysis
Strengths
Internal advantages
- •established presence in Queens
- •specialized Seafood cuisine offering
- •convenient location at 220-18 Hillside Avenue
Weaknesses
Areas for improvement
- •minimal social media engagement
- •no dedicated website or outdated web presence
- •dependent on walk-in traffic
Opportunities
External potential
- •introduce catering services for local events
- •add online ordering system
- •weekend brunch service expansion
Threats
External risks
- •economic downturn reducing dining-out spending
- •increasing competition from delivery-only kitchens
- •rising food and labor costs
Strategic Recommendations
Quick Wins
Implement this week
register on major delivery platforms
claim and optimize Google Business Profile
set up Instagram account with food photography
Growth Strategies
1-3 months
launch targeted social media ad campaigns
introduce a customer loyalty program
expand menu with trending items
Risks to Monitor
Ongoing vigilance
regulatory changes in food service industry
over-expansion without sufficient demand
Startup Ideas
AI-generated business opportunities inspired by this analysis
Seafood Meal Kit Delivery
Offer DIY meal kits featuring Umi Sushi & Seafood Buffet's signature dishes for home cooking enthusiasts in Queens.
Virtual Seafood Cooking Classes
Host online cooking classes teaching popular dishes from Umi Sushi & Seafood Buffet's menu, building brand awareness and additional revenue.
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Digital Score
Quick Stats
Contact Info
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