The Jin

Restaurants · New York, NY

Business Summary

The Jin is a diverse/local restaurant located at 856 10th Avenue in New York, New York. With a digital score of 30/100, there is significant opportunity to improve online visibility and attract more customers through digital channels. The moderate-high foot traffic location and diverse/local focus position it well within the competitive New York dining scene.

Location & Competitors

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Neighborhood
urban commercial
Foot Traffic
moderate-high
Parking
street parking varies
Transit Access
good - public transit accessible
Nearby Landmarks
subway stationhospitalschool

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Le Soleil
0m
76/100
Strong
High
Casabianca
0m
50/100
Average
Medium
Beijing
0m
50/100
Average
Medium
Rubby Pizzeria Restaurant
0m
40/100
Weak
Medium

Competitive Summary

Showing 4 of 4 competitors within 5km. There are 1 digitally strong competitors nearby.

Financial Estimates

Revenue Range

ConservativeExpectedOptimistic

Financial Overview

Est. Revenue$638K-$1130K/year
Price Range$$-$$$
Est. Employees10
Growth Potentialsteady

Market Analysis

Market Size~76K potential customers within 1-mile radius
Target DemographicsNew York residents, workers, and visitors seeking diverse/local dining options

Consumer Trends

contactless ordering adoptionincreased interest in authentic ethnic cuisinesfusion cuisine gaining popularity

Opportunities

  • seasonal menu specials to drive buzz
  • leverage Instagram/TikTok for food content
  • weekend brunch service expansion

SWOT Analysis

Strengths

Internal advantages

  • established presence in New York
  • specialized Diverse/Local cuisine offering
  • convenient location at 856 10th Avenue

Weaknesses

Areas for improvement

  • dependent on walk-in traffic
  • small dining capacity
  • no dedicated website or outdated web presence

Opportunities

External potential

  • seasonal menu specials to drive buzz
  • leverage Instagram/TikTok for food content
  • weekend brunch service expansion

Threats

External risks

  • changing neighborhood demographics
  • economic downturn reducing dining-out spending
  • rent increases in commercial corridors

Strategic Recommendations

Quick Wins

Implement this week

set up Instagram account with food photography

add QR code menu for contactless ordering

register on major delivery platforms

Growth Strategies

1-3 months

expand menu with trending items

develop a branded website with online ordering

partner with food bloggers for reviews

Risks to Monitor

Ongoing vigilance

negative online reviews impacting reputation

supply chain disruptions affecting menu availability

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Diverse/Local Meal Kit Delivery

Offer DIY meal kits featuring The Jin's signature dishes for home cooking enthusiasts in New York.

2

Virtual Diverse/Local Cooking Classes

Host online cooking classes teaching popular dishes from The Jin's menu, building brand awareness and additional revenue.

Digital Score

30/ 100
Poor

Quick Stats

Competitors4
Est. Revenue$638K-$1130K/year
Digital Score30/100

Contact Info

856 10th Avenue, New York, NY, 10019, 10019
Used by 200+ businesses

What Top Competitors Already Know

See exactly how The Jin stacks up: revenue projections, competitive blind spots, and 3 growth opportunities other businesses in this market are already using.

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