Sushi Koi

Restaurants · New York, NY

Business Summary

Sushi Koi is a japanese restaurant located at 116-37 Queens Boulevard in Queens, New York. With a digital score of 38/100, there is significant opportunity to improve online visibility and attract more customers through digital channels. The moderate foot traffic location and japanese focus position it well within the competitive Queens dining scene.

Location & Competitors

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Neighborhood
suburban-commercial
Foot Traffic
moderate
Parking
street and lot parking
Transit Access
good - bus and subway access
Nearby Landmarks
shopping centergas station

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Agra Palace
0m
59/100
Average
High
King Garden
0m
42/100
Weak
Medium
Fresc’o Tortilla
0m
46/100
Average
Medium
Cobblestones
0.16km
30/100
Weak
Medium

Competitive Summary

Showing 4 of 4 competitors within 5km.

Financial Estimates

Revenue Range

ConservativeExpectedOptimistic

Financial Overview

Est. Revenue$533K-$850K/year
Price Range$-$$
Est. Employees27
Growth Potentialmoderate

Market Analysis

Market Size~54K potential customers within 1-mile radius
Target DemographicsQueens residents, workers, and visitors seeking japanese dining options

Consumer Trends

social media marketing driving foot trafficgrowing demand for delivery and takeoutghost kitchen and virtual brand expansion

Opportunities

  • leverage Instagram/TikTok for food content
  • seasonal menu specials to drive buzz
  • loyalty program to increase repeat visits

SWOT Analysis

Strengths

Internal advantages

  • •specialized Japanese cuisine offering
  • •convenient location at 116-37 Queens Boulevard
  • •moderate foot traffic area

Weaknesses

Areas for improvement

  • •dependent on walk-in traffic
  • •limited online presence and digital marketing
  • •small dining capacity

Opportunities

External potential

  • •leverage Instagram/TikTok for food content
  • •seasonal menu specials to drive buzz
  • •loyalty program to increase repeat visits

Threats

External risks

  • •rising food and labor costs
  • •economic downturn reducing dining-out spending
  • •changing neighborhood demographics

Strategic Recommendations

Quick Wins

Implement this week

add QR code menu for contactless ordering

claim and optimize Google Business Profile

register on major delivery platforms

Growth Strategies

1-3 months

launch targeted social media ad campaigns

partner with food bloggers for reviews

introduce a customer loyalty program

Risks to Monitor

Ongoing vigilance

regulatory changes in food service industry

supply chain disruptions affecting menu availability

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Japanese Meal Kit Delivery

Offer DIY meal kits featuring Sushi Koi's signature dishes for home cooking enthusiasts in Queens.

2

Virtual Japanese Cooking Classes

Host online cooking classes teaching popular dishes from Sushi Koi's menu, building brand awareness and additional revenue.

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Digital Score

38/ 100
Poor

Quick Stats

Competitors4
Est. Revenue$533K-$850K/year
Digital Score38/100

Contact Info

116-37 Queens Boulevard, New York, NY, 11375, 11375
Used by 200+ businesses

What Top Competitors Already Know

See exactly how Sushi Koi stacks up: revenue projections, competitive blind spots, and 3 growth opportunities other businesses in this market are already using.

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