Nikkei of Peru

Restaurants · New York, NY

Business Summary

Nikkei of Peru is a restaurant establishment located in historic district NY. With a digital score of 73, it has solid online visibility and could benefit from enhanced digital marketing strategies. The low-moderate foot traffic area and multiple subway lines nearby provide a reasonable foundation for growth.

Location & Competitors

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Neighborhood
Historic District
Foot Traffic
Low-Moderate
Parking
Metered street parking
Transit Access
Multiple subway lines nearby
Nearby Landmarks
Target7-Eleven

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
La Piccola Liguria
0m
24/100
Weak
Low
DIWAN
0.16km
77/100
Strong
High
Gum How
0.16km
26/100
Weak
Medium
Cactus Cafe
0.16km
63/100
Average
High

Competitive Summary

Showing 4 of 4 competitors within 5km. There are 1 digitally strong competitors nearby.

Financial Estimates

Revenue Range

ConservativeExpectedOptimistic

Financial Overview

Est. Revenue$150K-$400K
Price Range$$-$$$
Est. Employees10-20
Growth PotentialModerate-High

Market Analysis

Market Size$5M-10M annually in surrounding neighborhood
Target DemographicsLocal residents 30-55

Consumer Trends

Growing demand for delivery/takeoutLate-night dining demand

Opportunities

  • Growing residential development
  • Cultural food gap in neighborhood

SWOT Analysis

Strengths

Internal advantages

  • Authentic cuisine
  • Family-friendly atmosphere
  • Unique menu offerings
  • Strong local brand recognition

Weaknesses

Areas for improvement

  • Inconsistent hours
  • Weak social media engagement
  • Limited online presence
  • No loyalty program

Opportunities

External potential

  • Community event sponsorship
  • Launch loyalty/rewards program
  • Expand delivery radius via apps
  • Brunch/weekend specials

Threats

External risks

  • Rising commercial rents
  • Delivery app commission increases
  • Health inspection risks

Strategic Recommendations

Quick Wins

Implement this week

Add QR code menu

Partner with one delivery app

Growth Strategies

1-3 months

Open a second location

Launch meal subscription service

Risks to Monitor

Ongoing vigilance

Dependency on single delivery platform

Lease renewal at higher rates

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Pop-Up Event Space

Transform the venue during off-hours into a bookable event space for private parties, tastings, and community gatherings.

2

Meal Prep Subscription

Offer weekly meal prep boxes targeting health-conscious locals, leveraging existing kitchen infrastructure and supplier relationships.

Digital Score

73/ 100
Good

Business Details

Yelp Rating
4
Price Range$$–$$$
HoursOpen 6 days, 5–9 PM (closed Mondays); until 10 PM on Thursdays–Saturdays
OwnerChef Asa Jong
Services
Dine-inReservationsTakeoutCateringSpecial eventsServes alcoholVegetarian/vegan optionsWheelchair accessible

Quick Stats

Competitors4
Est. Revenue$150K-$400K
Digital Score73/100

Contact Info

55 Shore Road, Port Washington, NY, 11050, 11050
Most popular

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