Mama's Empanadas

Restaurants · New York, NY

Business Summary

Mama's Empanadas is a diverse/local restaurant located at 91-20 59th Avenue in New York, New York. With a digital score of 37/100, there is significant opportunity to improve online visibility and attract more customers through digital channels. The moderate-high foot traffic location and diverse/local focus position it well within the competitive New York dining scene.

Location & Competitors

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Neighborhood
urban commercial
Foot Traffic
moderate-high
Parking
street parking varies
Transit Access
good - public transit accessible
Nearby Landmarks
parklaundromat

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Lulu's Pizza
0m
37/100
Weak
Medium
LongHorn Steakhouse
0.16km
66/100
Average
High
White Castle
0.48km
31/100
Weak
Medium
Silver Spoon Diner
0.48km
38/100
Weak
Medium

Competitive Summary

Showing 4 of 4 competitors within 5km.

Financial Estimates

Revenue Range

ConservativeExpectedOptimistic

Financial Overview

Est. Revenue$1592K-$2032K/year
Price Range$$-$$$
Est. Employees16
Growth Potentialhigh

Market Analysis

Market Size~31K potential customers within 1-mile radius
Target DemographicsNew York residents, workers, and visitors seeking diverse/local dining options

Consumer Trends

growing demand for delivery and takeoutghost kitchen and virtual brand expansionfusion cuisine gaining popularity

Opportunities

  • add online ordering system
  • weekend brunch service expansion
  • seasonal menu specials to drive buzz

SWOT Analysis

Strengths

Internal advantages

  • •specialized Diverse/Local cuisine offering
  • •convenient location at 91-20 59th Avenue
  • •moderate-high foot traffic area

Weaknesses

Areas for improvement

  • •dependent on walk-in traffic
  • •minimal social media engagement
  • •no dedicated website or outdated web presence

Opportunities

External potential

  • •add online ordering system
  • •weekend brunch service expansion
  • •seasonal menu specials to drive buzz

Threats

External risks

  • •economic downturn reducing dining-out spending
  • •rent increases in commercial corridors
  • •new restaurant openings in the area

Strategic Recommendations

Quick Wins

Implement this week

collect and respond to online reviews

add QR code menu for contactless ordering

claim and optimize Google Business Profile

Growth Strategies

1-3 months

launch targeted social media ad campaigns

partner with food bloggers for reviews

introduce a customer loyalty program

Risks to Monitor

Ongoing vigilance

regulatory changes in food service industry

supply chain disruptions affecting menu availability

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Diverse/Local Meal Kit Delivery

Offer DIY meal kits featuring Mama's Empanadas's signature dishes for home cooking enthusiasts in New York.

2

Virtual Diverse/Local Cooking Classes

Host online cooking classes teaching popular dishes from Mama's Empanadas's menu, building brand awareness and additional revenue.

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Digital Score

37/ 100
Poor

Quick Stats

Competitors4
Est. Revenue$1592K-$2032K/year
Digital Score37/100

Contact Info

91-20 59th Avenue, New York, NY, 11373
+1-718-429-2502
Used by 200+ businesses

What Top Competitors Already Know

See exactly how Mama's Empanadas stacks up: revenue projections, competitive blind spots, and 3 growth opportunities other businesses in this market are already using.

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