Frost Restaurant

Restaurants · New York, NY

Business Summary

Frost Restaurant at 193 Frost Street, Brooklyn, NY, 11211 operates in the heart of Williamsburg, Brooklyn, catering primarily to hipsters, young professionals, Hasidic community. With very high on Bedford Ave foot traffic and access via L at Bedford Ave, G at Metropolitan, the location offers solid exposure. Competition in the area is notable but manageable with strong differentiation and digital marketing.

Location & Competitors

Loading map...
Neighborhood
trendy commercial (Williamsburg, Brooklyn)
Foot Traffic
very high on Bedford Ave
Parking
very limited
Transit Access
L at Bedford Ave, G at Metropolitan
Nearby Landmarks
Bedford Avenue corridorDomino ParkBrooklyn Brewery

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Ringolevio
0.16km
85/100
Strong
High
Humboldt & Jackson
0.16km
72/100
Strong
High
La Locanda
0.16km
45/100
Average
Medium
Florentina's
0.16km
64/100
Average
High

Competitive Summary

Showing 4 of 4 competitors within 5km. There are 2 digitally strong competitors nearby.

Financial Estimates

Revenue Range

ConservativeExpectedOptimistic

Financial Overview

Est. Revenue$300K-$1M
Price Range$$
Est. Employees5-15
Growth Potentialstrong — tourist traffic provides year-round baseline

Market Analysis

Market SizeNYC restaurant industry $50B+; Williamsburg has 299+ restaurants within 1 mile
Target Demographicshipsters, young professionals, Hasidic community

Consumer Trends

third-party delivery apps commanding 15-30% commission feesexperiential dining and Instagram-worthy plating trendingcontactless payment adoption at 85%+ in NYC

Opportunities

  • underserved demand for quality International in Williamsburg
  • catering to nearby office workers for lunch specials
  • expanding delivery radius via DoorDash/Uber Eats optimization

SWOT Analysis

Strengths

Internal advantages

  • access to L at Bedford Ave, G at Metropolitan
  • strong local demand from hipsters, young professionals, Hasidic community
  • authentic International cuisine niche

Weaknesses

Areas for improvement

  • digital presence needs optimization
  • small physical footprint limits seating capacity
  • intense competition from artisan everything, craft cocktails, vegan, brunch

Opportunities

External potential

  • seasonal menu innovations to drive repeat visits
  • expanding delivery and catering services
  • tourist traffic from Bedford Avenue corridor

Threats

External risks

  • competition from established International restaurants nearby
  • increasing food and labor costs
  • new restaurant openings in the area

Strategic Recommendations

Quick Wins

Implement this week

offer weekday lunch combos to attract office workers

claim and optimize Google Business Profile with updated photos and hours

optimize Yelp listing with professional photos and respond to all reviews

Growth Strategies

1-3 months

develop catering program targeting Williamsburg businesses and events

build email list with 2000+ subscribers through in-store sign-ups

Risks to Monitor

Ongoing vigilance

health department inspection compliance costs

food supply chain disruptions affecting ingredient costs

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

AI-powered restaurant analytics for Brooklyn

SaaS platform providing real-time foot traffic predictions, competitor pricing analysis, and menu optimization for restaurants in Brooklyn.

2

Zero-waste restaurant supplies marketplace

B2B platform connecting NYC restaurants with sustainable packaging, composting services, and surplus ingredient exchange to reduce waste and costs.

Digital Score

60/ 100
Good

Quick Stats

Competitors4
Est. Revenue$300K-$1M
Digital Score60/100

Contact Info

193 Frost Street, Brooklyn, NY, 11211, 11211
Used by 200+ businesses

What Top Competitors Already Know

See exactly how Frost Restaurant stacks up: revenue projections, competitive blind spots, and 3 growth opportunities other businesses in this market are already using.

Coming soon • Instant delivery in 5 minutes • Money-back guarantee