Doxie Hotel

Hotels · New York, NY

Business Summary

Doxie Hotel is a hotel located at 273 West 38th Street, New York, NY, 10018 serving travelers and visitors in New York City. With a digital score of 34, there is significant opportunity to improve online visibility and direct booking capabilities. Enhancing digital marketing could help capture more of NYC's robust hospitality demand.

Location & Competitors

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Neighborhood
Mixed-use urban core
Foot Traffic
High — busy Manhattan street
Parking
Valet parking available
Transit Access
Excellent — major transit hub adjacent
Walkability
High (9.1/10)

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Artel Hotel
0.16km
38/100
Weak
Medium
AC Hotel
0.16km
55/100
Average
High
Element
0.16km
61/100
Average
High
Aliz Hotel
0.16km
54/100
Average
High

Competitive Summary

Showing 4 of 4 competitors within 5km.

Financial Estimates

Financial Overview

Estimated Value$41M-$56M
Industry Margin15%
Entry Cost$40M-$60M (acquisition/renovation)

Market Analysis

Market Size$15-20 billion NYC hotel market
TrendStable growth post-pandemic; NYC hotel occupancy recovering to 85%+
SeasonalityPeak: Sep-Dec, Apr-Jun; Moderate: Jul-Aug; Low: Jan-Mar

Consumer Trends

Rise of experiential stays, boutique preferences, mobile-first booking, sustainability focus

SWOT Analysis

Strengths

Internal advantages

  • Prime New York City location
  • Strong year-round tourism demand
  • Brand recognition in competitive market
  • Proximity to major attractions and transit

Weaknesses

Areas for improvement

  • Aging infrastructure requiring renovation
  • Intense competition from numerous hotels
  • High operating costs in NYC

Opportunities

External potential

  • Pursue sustainability certifications
  • Target emerging remote-work extended stays
  • Add rooftop or restaurant amenities

Threats

External risks

  • Shifting business travel patterns post-COVID
  • Rising real estate taxes and regulations
  • Short-term rental competition (Airbnb)

Strategic Recommendations

Quick Wins

Implement this week

Optimize Google Business Profile and TripAdvisor listings

Implement dynamic pricing strategy

Launch email remarketing campaigns for past guests

Growth Strategies

1-3 months

Develop loyalty program to increase repeat stays

Add co-working spaces for digital nomads

Partner with local experiences and restaurants

Risks to Monitor

Ongoing vigilance

Prepare contingency for travel demand fluctuations

Watch for new hotel developments in the area

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Hotel Experience Concierge App

A mobile app connecting Doxie Hotel guests with curated local experiences, restaurant reservations, and exclusive NYC events.

2

Pop-up Retail in Hotel Lobby

Partner with local artisans and brands to create rotating pop-up shops in Doxie Hotel's lobby, generating additional revenue and guest engagement.

3

Corporate Retreat Planning Service

Offer end-to-end corporate event and retreat planning leveraging Doxie Hotel's facilities and NYC attractions.

Digital Score

34/ 100
Poor

Business Details

Yelp Rating
3
Price Range$189-$324/night
Hours24-hour front desk
Services
Free WiFiLuggage storage24-hour front deskVending machineBusiness centerDaily housekeepingAirport shuttlePet-friendlyFamily rooms

Quick Stats

Competitors4
Est. RevenueN/A
Market TrendStable growth post-pandemic; NYC hotel occupancy recovering to 85%+
Digital Score34/100

Contact Info

273 West 38th Street, New York, NY, 10018, 10018
Used by 200+ businesses

What Top Competitors Already Know

See exactly how Doxie Hotel stacks up: revenue projections, competitive blind spots, and 3 growth opportunities other businesses in this market are already using.

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