12 Matcha

Cafes · New York, NY

Business Summary

12 Matcha is a modern industrial cafe located on 54 Bond Street in New York, serving artisan pastries and single-origin brews. The establishment caters to local residents, remote workers, and visitors seeking quality beverages in a distinctive NYC setting.

Location & Competitors

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Foot Traffic
Very High
Parking
Metered street parking available
Transit Access
Excellent - multiple subway lines nearby

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Think Coffee
0m
66/100
Average
High
Current Coffee
0.16km
35/100
Weak
Medium
Three Jewels
0.16km
68/100
Average
High
Raf's
0.16km
53/100
Average
High

Competitive Summary

Showing 4 of 4 competitors within 5km.

Financial Estimates

Market Analysis

Market SizeNYC specialty coffee market valued at approximately $3.1B with 6.7% annual growth

Consumer Trends

Growing demand for specialty and third-wave coffeeIncrease in remote work driving weekday cafe trafficPlant-based milk alternatives becoming standardSustainability and ethical sourcing as differentiators

SWOT Analysis

Strengths

Internal advantages

  • •Prime New York location with steady foot traffic
  • •Distinctive brand identity as 12 Matcha
  • •Quality product offerings with loyal customer base

Weaknesses

Areas for improvement

  • •High NYC rent and operating costs
  • •Limited seating capacity typical of urban cafes
  • •Dependence on discretionary consumer spending

Opportunities

External potential

  • •Expand delivery and mobile ordering channels
  • •Launch subscription or loyalty programs
  • •Partner with local businesses for cross-promotion

Threats

External risks

  • •Intense competition from chains and independents
  • •Rising ingredient and labor costs
  • •Economic downturns reducing discretionary spending

Strategic Recommendations

Quick Wins

Implement this week

Growth Strategies

1-3 months

Risks to Monitor

Ongoing vigilance

Startup Ideas

AI-generated business opportunities inspired by this analysis

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Digital Score

37/ 100
Poor

Quick Stats

Competitors4
Est. RevenueN/A
Digital Score37/100

Contact Info

54 Bond Street, New York, NY, 10012, 10012
[email protected]
Website
Used by 200+ businesses

What Top Competitors Already Know

See exactly how 12 Matcha stacks up: revenue projections, competitive blind spots, and 3 growth opportunities other businesses in this market are already using.

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