Liv's Barber Shop

Beauty & Spas · New York, NY

Business Summary

Liv's Barber Shop is a barbershop serving the Woodside neighborhood of New York City. The men's grooming market continues to expand with increasing demand for premium barbering experiences. The business has a digital score of 43/100, suggesting untapped online potential.

Location & Competitors

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Neighborhood
commercial corridor
Foot Traffic
very high
Parking
nearby parking garages
Transit Access
excellent subway access
Nearby Landmarks
Duane ReadeChase Bank

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Blossom Nail & Spa
0.16km
72/100
Strong
High
Coco Salon
0.16km
66/100
Average
High
El Noël Wellness
0.16km
53/100
Average
High
Respect for Life Beauty World
0.16km
62/100
Average
High

Competitive Summary

Showing 4 of 4 competitors within 5km. There are 1 digitally strong competitors nearby.

Financial Estimates

Financial Overview

Estimated Value$281,000
Industry Margin15-22%
Entry Cost$104,000

Market Analysis

Market Size$2.1B (NYC beauty & personal care)
Trendgrowing
Seasonalitysteady year-round with spikes before holidays

Consumer Trends

Instagram-driven discoveryincreasing male grooming marketrise of express/quick services

SWOT Analysis

Strengths

Internal advantages

  • Diverse service menu
  • Established presence in Woodside

Weaknesses

Areas for improvement

  • Staff turnover in competitive market
  • High NYC rent costs
  • Limited online presence

Opportunities

External potential

  • Add complementary services
  • Leverage Google Business Profile optimization
  • Partner with local influencers

Threats

External risks

  • Rising commercial rents
  • Economic downturn reducing discretionary spending
  • New market entrants and franchise expansion

Strategic Recommendations

Quick Wins

Implement this week

Set up online booking (Square, Booksy, or Vagaro)

Collect and respond to Google reviews

Growth Strategies

1-3 months

Develop a loyalty app or punch-card system

Partner with nearby businesses for cross-promotions

Host community events or workshops

Risks to Monitor

Ongoing vigilance

Failing to adapt to digital booking trends

Underpricing services in premium market

Neglecting online reputation management

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Beauty Education Platform

Online courses and workshops teaching beauty skills, monetizing staff expertise beyond the physical location.

2

Woodside Beauty Collective

Co-working space for independent beauty professionals in Woodside, sharing overhead while maintaining individual brands.

Digital Score

43/ 100
Fair

Quick Stats

Competitors4
Est. RevenueN/A
Market Trendgrowing
Digital Score43/100

Contact Info

859 Atlantic Avenue, New York, NY, 11238, 11238
Most popular

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