Gents Barber Shop

Beauty & Spas · New York, NY

Business Summary

Gents Barber Shop is a barbershop serving the Upper East Side neighborhood of New York City. The men's grooming market continues to expand with increasing demand for premium barbering experiences. The business has a digital score of 39/100, suggesting untapped online potential.

Location & Competitors

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Neighborhood
commercial corridor
Foot Traffic
very high
Parking
metered street parking
Transit Access
excellent subway access
Nearby Landmarks
TargetChase Bank

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Shantl & Co
0.16km
48/100
Average
Medium
S Nails
0.16km
57/100
Average
High
Diva Nails & Spa
0.16km
78/100
Strong
High
Effie's Hair Studios
0.16km
41/100
Weak
Medium

Competitive Summary

Showing 4 of 4 competitors within 5km. There are 1 digitally strong competitors nearby.

Financial Estimates

Financial Overview

Estimated Value$424,000
Industry Margin15-22%
Entry Cost$135,000

Market Analysis

Market Size$4.4B (NYC beauty & personal care)
Trendgrowing
Seasonalityhigher demand spring through summer

Consumer Trends

eco-friendly and sustainable practicesgrowing demand for organic/natural products

SWOT Analysis

Strengths

Internal advantages

  • Experienced staff
  • Established presence in Upper East Side
  • Walk-in friendly location

Weaknesses

Areas for improvement

  • Limited parking options
  • Limited online presence

Opportunities

External potential

  • Add complementary services
  • Leverage Google Business Profile optimization

Threats

External risks

  • Intense local competition
  • Rising commercial rents

Strategic Recommendations

Quick Wins

Implement this week

Claim and optimize Google Business Profile

Create Instagram business account with before/after photos

Add business to Yelp and local directories

Growth Strategies

1-3 months

Host community events or workshops

Invest in targeted Instagram/Facebook ads

Risks to Monitor

Ongoing vigilance

Underpricing services in premium market

Failing to adapt to digital booking trends

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Mobile Beauty Concierge

On-demand beauty services delivered to homes and offices in the neighborhood, leveraging the existing client base.

2

Eco-Beauty Line

Private-label sustainable beauty products sourced locally, tapping into the growing clean beauty movement in NYC.

3

Beauty Education Platform

Online courses and workshops teaching beauty skills, monetizing staff expertise beyond the physical location.

Digital Score

39/ 100
Poor

Quick Stats

Competitors4
Est. RevenueN/A
Market Trendgrowing
Digital Score39/100

Contact Info

1183 Lexington Avenue, New York, NY, 10028, 10028
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