Broadway Barber

Beauty & Spas · New York, NY

Business Summary

Broadway Barber is a barbershop located in Queens, Queens, serving the local community with men's grooming services. The business benefits from high foot traffic along Broadway. With a digital score of 51/100, there is significant opportunity to grow through online booking and social media marketing.

Location & Competitors

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Neighborhood
mixed residential-commercial, Queens
Foot Traffic
high
Parking
street parking available
Transit Access
MTA bus routes, nearby subway access
Nearby Landmarks
grocery storeschoolchurch

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
La La Land
0m
34/100
Weak
Medium
Diva Nail Spa
0m
46/100
Average
Medium
Aqua
0m
29/100
Weak
Medium
Relax Foot Spa
0m
71/100
Strong
High

Competitive Summary

Showing 4 of 4 competitors within 5km. There are 1 digitally strong competitors nearby.

Financial Estimates

Financial Overview

Estimated Value$452,670
Industry Margin15-25%
Entry Cost$65,000

Market Analysis

Market SizeThe barbershop market in Queens, NYC is valued at approximately $223M annually with over 2842 establishments
Trendstable
SeasonalityModerate - slight uptick before holidays and summer

Consumer Trends

Increasing demand for personalized beauty servicesGrowing preference for organic and natural productsRising importance of online reviews and social media presenceMale grooming market expanding rapidly

SWOT Analysis

Strengths

Internal advantages

  • Personal client relationships
  • Low overhead costs
  • Repeat customer base
  • Walk-in friendly model

Weaknesses

Areas for improvement

  • Limited service menu
  • Dependent on single stylist
  • Minimal online presence
  • Small physical footprint

Opportunities

External potential

  • Expand digital marketing and social media presence
  • Tap into Queens's diverse demographics
  • Introduce subscription or membership models
  • Partner with local events and community organizations

Threats

External risks

  • Increasing competition from new entrants
  • Rising rent costs in Queens neighborhoods
  • Economic downturns reducing discretionary spending
  • Shift to DIY beauty tutorials and at-home products

Strategic Recommendations

Quick Wins

Implement this week

Set up Google Business Profile with photos

Offer online booking via Square or Booksy

Launch referral discount program

Growth Strategies

1-3 months

Add grooming products retail

Introduce premium services (hot towel shave, beard treatments)

Partner with local businesses for cross-promotion

Risks to Monitor

Ongoing vigilance

Over-expansion without adequate cash reserves

Losing key staff to competitors

Neglecting online reputation management

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Mobile Barbershop Service in Queens

Launch an on-demand mobile barbershop service targeting busy professionals and elderly residents in Queens who prefer at-home beauty treatments.

2

Beauty Booking Platform for Queens Barbershops

Create a hyperlocal booking app connecting Queens residents with nearby barbershops, featuring real-time availability, reviews, and loyalty rewards.

3

Eco-Friendly Barbershop Concept

Open a sustainable barbershop in Queens using only organic products, zero-waste practices, and energy-efficient equipment to appeal to eco-conscious consumers.

Digital Score

51/ 100
Fair

Quick Stats

Competitors4
Est. RevenueN/A
Market Trendstable
Digital Score51/100

Contact Info

1188 Broadway, Hewlett, NY, 11557, 11557
Most popular

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