238 Salon
Beauty & Spas · New York, NY
Business Summary
Located in New York City, 238 Salon serves the local community with beauty & spas services. Current digital score of 15/100 indicates untapped potential for customer acquisition through improved online presence and targeted marketing.
Location & Competitors
Competitive Landscape
| Business | Distance | Digital Score | Threat Level |
|---|---|---|---|
| Ruby 6 | 0m | 45/100 Average | Medium |
| Ming’s Tease | 0.16km | 38/100 Weak | Medium |
| Yo-C Salon | 0.16km | 48/100 Average | Medium |
| Ricca | 0.16km | 30/100 Weak | Medium |
Competitive Summary
Showing 4 of 4 competitors within 5km.
Financial Estimates
Revenue Range
Financial Overview
Market Analysis
Consumer Trends
SWOT Analysis
Strengths
Internal advantages
- •Loyal local customer base
- •Convenient location with foot traffic
Weaknesses
Areas for improvement
- •Small physical space
- •Limited marketing budget
Opportunities
External potential
- •Build social media following with visual content
- •Expand service menu with trending treatments
- •Implement online booking to capture younger demographics
Threats
External risks
- •Regulatory changes in beauty industry
- •Shift to DIY/at-home beauty solutions
Strategic Recommendations
Quick Wins
Implement this week
referral program
online booking integration
walk-in wait time display
Growth Strategies
1-3 months
Develop private-label products
Expand to second location
Risks to Monitor
Ongoing vigilance
Regulatory compliance costs
Negative online reviews damaging reputation
Rent increases could squeeze margins
Startup Ideas
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Digital Score
Quick Stats
Contact Info
What Top Competitors Already Know
See exactly how 238 Salon stacks up: revenue projections, competitive blind spots, and 3 growth opportunities other businesses in this market are already using.
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