viva torro

Bars & Pubs · New York, NY

Business Summary

viva torro is a Irish pub located at 188 Berry Street, Brooklyn, NY, 11211 in the Brooklyn area of New York City. Operating in the competitive NYC bar and nightlife scene, this establishment serves the local Brooklyn community and visitors in the 11211 zip code area. With a digital presence score of 50/100, there is moderate room for improvement in online visibility and digital marketing efforts.

Location & Competitors

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Foot Traffic
Moderate-High
Transit Access
Moderate - bus routes nearby, subway within 0.7 miles

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Midnight's Bar
0.16km
65/100
Average
High
George & Jacks Tap Room
0.16km
42/100
Weak
Medium
Hotel Delmano
0.32km
21/100
Weak
Low
Cheeseboat
0.32km
66/100
Average
High

Competitive Summary

Showing 4 of 4 competitors within 5km.

Financial Estimates

Market Analysis

Market SizeThe NYC bar and nightlife industry generates approximately $6.8 billion annually across 12,000+ licensed establishments.

Consumer Trends

Growing demand for craft cocktails and artisanal spiritsPost-pandemic preference for outdoor and well-ventilated spacesGrowth in private event bookings and corporate entertainment

SWOT Analysis

Strengths

Internal advantages

  • Cozy, Instagram-worthy interior design
  • Experienced bartending staff with mixology expertise
  • Unique cocktail menu with seasonal rotations
  • Prime foot-traffic location near transit

Weaknesses

Areas for improvement

  • Thin profit margins on food menu items
  • Dependence on walk-in traffic without reservation system
  • Seasonal revenue fluctuations
  • High staff turnover common in hospitality sector

Opportunities

External potential

  • Partner with local food trucks for pop-up events
  • Optimize Google Business Profile for local SEO
  • Host private events and corporate happy hours

Threats

External risks

  • Competition from at-home entertaining and delivery apps
  • Increasing competition from new bar openings nearby
  • Rising commercial rents in NYC neighborhoods
  • Supply chain disruptions affecting alcohol costs

Strategic Recommendations

Quick Wins

Implement this week

Growth Strategies

1-3 months

Risks to Monitor

Ongoing vigilance

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

VibeCheck - Real-Time Bar Atmosphere Ratings

Crowdsourced app showing real-time noise level, crowd density, wait times, and vibe ratings for bars across New York City.

2

SipSafe - Drink Safety Verification

Smart coaster/straw technology that detects drink tampering, addressing safety concerns in NYC nightlife venues.

3

NightShift Staffing - On-Demand Bar Staff

Gig-economy platform specifically for trained bartenders and bar-backs, solving NYC hospitality staffing shortages.

Digital Score

50/ 100
Fair

Quick Stats

Competitors4
Est. RevenueN/A
Digital Score50/100

Contact Info

188 Berry Street, Brooklyn, NY, 11211, 11211
Most popular

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