Vacations Bar & Rooftop

Bars & Pubs · New York, NY

Business Summary

Vacations Bar & Rooftop is a sports bar located at 48 Cypress Avenue, New York, NY, 11237 in the Manhattan area of New York City. Operating in the competitive NYC bar and nightlife scene, this establishment serves the local Manhattan community and visitors in the 11237 zip code area. With a digital presence score of 24/100, there is significant room for improvement in online visibility and digital marketing efforts.

Location & Competitors

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Foot Traffic
Moderate
Transit Access
Moderate - bus routes nearby, subway within 0.7 miles

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
The Keep
0.16km
39/100
Weak
Medium
Echo Bravo Bar
0.16km
47/100
Average
Medium
Pearl's Social & Billy Club
0.16km
78/100
Strong
High
Little Beaver
0.16km
54/100
Average
High

Competitive Summary

Showing 4 of 4 competitors within 5km. There are 1 digitally strong competitors nearby.

Financial Estimates

Market Analysis

Market SizeThe NYC bar and nightlife industry generates approximately $6.8 billion annually across 12,000+ licensed establishments.

Consumer Trends

Growth in private event bookings and corporate entertainmentIncreasing popularity of non-alcoholic craft beveragesSocial media-driven venue discovery among 21-35 demographic

SWOT Analysis

Strengths

Internal advantages

  • Strong relationships with local craft breweries
  • Late-night hours capture after-work and nightlife crowds
  • Experienced bartending staff with mixology expertise

Weaknesses

Areas for improvement

  • Limited seating capacity constrains peak revenue
  • High staff turnover common in hospitality sector
  • Limited online ordering and delivery options
  • Dependence on walk-in traffic without reservation system

Opportunities

External potential

  • Add brunch service to capture daytime weekend revenue
  • Leverage TikTok and Instagram Reels for viral marketing
  • Launch a loyalty/rewards app to increase retention

Threats

External risks

  • Competition from at-home entertaining and delivery apps
  • Increasing competition from new bar openings nearby
  • Noise and capacity regulations from community boards

Strategic Recommendations

Quick Wins

Implement this week

Growth Strategies

1-3 months

Risks to Monitor

Ongoing vigilance

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

BarHopper - AI-Powered Bar Discovery App

A hyper-local app using AI to recommend bars based on mood, group size, and real-time crowd levels in NYC neighborhoods.

2

LocalTap - Hyperlocal Craft Beer Marketplace

B2B marketplace connecting NYC bars directly with regional craft breweries, cutting distributor margins and offering exclusive small-batch access.

Digital Score

24/ 100
Poor

Quick Stats

Competitors4
Est. RevenueN/A
Digital Score24/100

Contact Info

48 Cypress Avenue, New York, NY, 11237, 11237
Used by 200+ businesses

What Top Competitors Already Know

See exactly how Vacations Bar & Rooftop stacks up: revenue projections, competitive blind spots, and 3 growth opportunities other businesses in this market are already using.

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