The Cooper Still

Bars & Pubs · New York, NY

Business Summary

The Cooper Still is a craft beer-focused establishment in New York, featuring rotating taps and a curated selection of local and national brews. The bar appeals to beer aficionados and casual drinkers looking for quality over quantity.

Location & Competitors

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Neighborhood
Urban/Commercial
Foot Traffic
Very High
Parking
Limited street parking
Transit Access
Moderate - limited transit options
Nearby Landmarks
RestaurantsRetail shops

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Jake's Saloon
0.16km
66/100
Average
High
The Village Vanguard
0.16km
80/100
Strong
High
Barracuda Bar
0.32km
44/100
Weak
Medium
Trailer Park Lounge
0.32km
33/100
Weak
Medium

Competitive Summary

Showing 4 of 4 competitors within 5km. There are 1 digitally strong competitors nearby.

Financial Estimates

Financial Overview

Estimated Value$460K
Industry Margin14%
Entry Cost$204K

Market Analysis

Market Size$3B+ in NYC metro
TrendGrowing
SeasonalityPeak during summer months and holiday season; slower in January-February

Consumer Trends

Increasing preference for craft cocktails and local brewery partnerships

SWOT Analysis

Strengths

Internal advantages

  • Experienced management team
  • Loyal customer base and repeat visitors

Weaknesses

Areas for improvement

  • Dependence on nightlife economy fluctuations
  • Limited seating capacity

Opportunities

External potential

  • Expand brunch or daytime service hours
  • Expand delivery and takeout cocktail offerings

Threats

External risks

  • Economic downturn reducing discretionary spending
  • Changing liquor licensing regulations

Strategic Recommendations

Quick Wins

Implement this week

Launch Instagram and TikTok content strategy

Optimize Google Business Profile with updated photos and hours

Growth Strategies

1-3 months

Build email list for event announcements and promotions

Develop signature cocktail menu for brand differentiation

Risks to Monitor

Ongoing vigilance

Lease renewal terms may increase overhead significantly

Over-expansion could dilute brand identity

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Bar Crawl App

Create an app connecting bar-goers with curated crawl routes, drink specials, and group coordination tools.

2

Non-Alcoholic Bar Concept

Open a sophisticated bar focusing exclusively on craft non-alcoholic beverages and mocktails.

3

Craft Cocktail Subscription Box

Offer monthly subscription boxes with cocktail ingredients and recipes inspired by popular NYC bars.

Digital Score

27/ 100
Poor

Quick Stats

Competitors4
Est. RevenueN/A
Market TrendGrowing
Digital Score27/100

Contact Info

206 West 22nd Street, New York, NY, 10011, 10011

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