Pomo
Bars & Pubs · New York, NY
Business Summary
Pomo is a dive bar located at 2122 Beekman Place, Brooklyn, NY, 11225 in the Brooklyn area of New York City. Operating in the competitive NYC bar and nightlife scene, this establishment serves the local Brooklyn community and visitors in the 11225 zip code area. With a digital presence score of 21/100, there is significant room for improvement in online visibility and digital marketing efforts.
Location & Competitors
Competitive Landscape
| Business | Distance | Digital Score | Threat Level |
|---|---|---|---|
| Fiona’s Bar | 0m | 32/100 Weak | Medium |
| Midwood Flats | 0m | 72/100 Strong | High |
| Ruth | 0.32km | 60/100 Average | High |
| The Westbury Inn | 0.32km | 36/100 Weak | Medium |
Competitive Summary
Showing 4 of 4 competitors within 5km. There are 1 digitally strong competitors nearby.
Financial Estimates
Market Analysis
Consumer Trends
SWOT Analysis
Strengths
Internal advantages
- •Strong relationships with local craft breweries
- •Live entertainment programming draws repeat visitors
- •Active social media presence with engaged followers
- •Strong local brand recognition in the neighborhood
Weaknesses
Areas for improvement
- •Limited seating capacity constrains peak revenue
- •Minimal email marketing or CRM strategy
- •High rent burden typical of NYC bar operations
- •Dependence on walk-in traffic without reservation system
Opportunities
External potential
- •Add brunch service to capture daytime weekend revenue
- •Host private events and corporate happy hours
- •Partner with local food trucks for pop-up events
- •Collaborate with local breweries for exclusive tap takeovers
Threats
External risks
- •Changing consumer preferences toward health-conscious options
- •Increasing competition from new bar openings nearby
- •Labor shortages and rising minimum wage requirements
Strategic Recommendations
Quick Wins
Implement this week
Growth Strategies
1-3 months
Risks to Monitor
Ongoing vigilance
Startup Ideas
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Digital Score
Quick Stats
Contact Info
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