Nobody Told Me

Bars & Pubs · New York, NY

Business Summary

Nobody Told Me is a trendy craft beer bar located in 951 Amsterdam Avenue, New York, NY, 10025. Known for DJ nights and happy hour specials, it serves the local community and visitors alike.

Location & Competitors

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Neighborhood
Residential neighborhood
Foot Traffic
Moderate
Parking
Limited street parking
Transit Access
Excellent - multiple subway lines within walking distance
Nearby Landmarks
restaurant rowsubway stationoffice buildingspark

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Dive 106
0m
76/100
Strong
High
Lion's Head Tavern
0.16km
53/100
Average
High
Suite
0.16km
25/100
Weak
Medium
The Hamilton
0.16km
76/100
Strong
High

Competitive Summary

Showing 4 of 4 competitors within 5km. There are 2 digitally strong competitors nearby.

Financial Estimates

Financial Overview

Estimated Value$300K-$700K
Industry Margin8-15%
Entry Cost$150K-$350K

Market Analysis

Market Size$2.5B+ NYC bar and nightlife market
TrendStable - consistent demand for neighborhood bars
SeasonalityPeak: fall/winter; Slow: mid-summer

Consumer Trends

Social media-worthy venuesThemed pop-up eventsNon-alcoholic cocktail growth

SWOT Analysis

Strengths

Internal advantages

  • Strong repeat customer base
  • Experienced bar staff
  • Prime NYC location

Weaknesses

Areas for improvement

  • Dependency on weekend revenue
  • Limited seating capacity
  • High NYC rent costs

Opportunities

External potential

  • Brunch/daytime service expansion
  • Develop delivery/takeout cocktail kits
  • Launch cocktail classes or tasting events

Threats

External risks

  • Supply chain disruptions
  • Changing liquor regulations
  • Rising commercial rents

Strategic Recommendations

Quick Wins

Implement this week

Optimize Google Business Profile with photos and updated hours

Launch Instagram presence with cocktail photography

Growth Strategies

1-3 months

Build partnerships with nearby hotels for guest referrals

Develop signature cocktail line for retail

Risks to Monitor

Ongoing vigilance

Monitor lease renewal terms closely

Track competitor pricing strategies

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Non-Alcoholic Cocktail Brand

Premium mocktail brand targeting health-conscious NYC consumers with bar-quality flavors.

2

Virtual Happy Hour Platform

Corporate virtual team-building events with cocktail kits shipped to participants and guided mixology.

3

Cocktail Kit Delivery Service

Pre-measured cocktail kits delivered to homes with recipe cards and garnishes for the NYC market.

Digital Score

34/ 100
Poor

Quick Stats

Competitors4
Est. RevenueN/A
Market TrendStable - consistent demand for neighborhood bars
Digital Score34/100

Contact Info

951 Amsterdam Avenue, New York, NY, 10025, 10025

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