Draught 55

Bars & Pubs · New York, NY

Business Summary

Draught 55 is a beloved dive bar in New York offering no-frills drinks at affordable prices. Its unpretentious atmosphere and character have earned it a dedicated following among locals and visitors alike.

Location & Competitors

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Neighborhood
Urban/Commercial
Foot Traffic
Moderate
Parking
No dedicated parking
Transit Access
Excellent - multiple subway lines nearby
Nearby Landmarks
Subway stationHotels

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Tomi Jazz
0.16km
79/100
Strong
High
The Blasket
0.16km
25/100
Weak
Medium
Strangelove Bar NYC
0.16km
64/100
Average
High
The Naked Pig
0.16km
50/100
Average
Medium

Competitive Summary

Showing 4 of 4 competitors within 5km. There are 1 digitally strong competitors nearby.

Financial Estimates

Financial Overview

Estimated Value$643K
Industry Margin23%
Entry Cost$555K

Market Analysis

Market Size$1.8B+ in NYC metro
TrendStable
SeasonalityPeak during summer months and holiday season; slower in January-February

Consumer Trends

Growing demand for unique experiences and Instagram-worthy venues

SWOT Analysis

Strengths

Internal advantages

  • Unique concept differentiating from competitors
  • Loyal customer base and repeat visitors

Weaknesses

Areas for improvement

  • Narrow target demographic
  • Limited seating capacity

Opportunities

External potential

  • Introduce loyalty program to increase retention
  • Expand delivery and takeout cocktail offerings

Threats

External risks

  • Post-pandemic changes in nightlife habits
  • Economic downturn reducing discretionary spending

Strategic Recommendations

Quick Wins

Implement this week

Create a simple website with menu and event calendar

Collect and respond to online reviews actively

Growth Strategies

1-3 months

Partner with local influencers for venue promotion

Develop signature cocktail menu for brand differentiation

Risks to Monitor

Ongoing vigilance

Reliance on weekend revenue creates cash flow volatility

Lease renewal terms may increase overhead significantly

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Craft Cocktail Subscription Box

Offer monthly subscription boxes with cocktail ingredients and recipes inspired by popular NYC bars.

2

Bar Crawl App

Create an app connecting bar-goers with curated crawl routes, drink specials, and group coordination tools.

3

Bar Analytics Platform

Build a SaaS tool helping bar owners optimize inventory, pricing, and staffing based on real-time data.

Digital Score

75/ 100
Good

Quick Stats

Competitors4
Est. RevenueN/A
Market TrendStable
Digital Score75/100

Contact Info

245 East 55th Street, New York, NY
Used by 200+ businesses

What Top Competitors Already Know

See exactly how Draught 55 stacks up: revenue projections, competitive blind spots, and 3 growth opportunities other businesses in this market are already using.

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