68 Jay Street Bar

Bars & Pubs · New York, NY

Business Summary

68 Jay Street Bar is a eclectic cocktail bar located in 68 Jay Street, Brooklyn, NY, 11201. Known for craft cocktails and happy hour specials, it serves the local community and visitors alike.

Location & Competitors

Loading map...
Neighborhood
Mixed-use residential/commercial
Foot Traffic
Moderate-High
Parking
Metered street parking
Transit Access
Good - bus routes and subway access nearby
Nearby Landmarks
restaurant rowuniversity campusshopping districtsubway station

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Olympia Bar
0m
46/100
Average
Medium
La Perla
0.16km
42/100
Weak
Medium
Dumbo Station
0.16km
56/100
Average
High
Randolph Beer DUMBO
0.32km
36/100
Weak
Medium

Competitive Summary

Showing 4 of 4 competitors within 5km.

Financial Estimates

Financial Overview

Estimated Value$400K-$900K
Industry Margin12-18%
Entry Cost$400K-$800K

Market Analysis

Market Size$2.8B NYC drinking establishments market
TrendGrowing - NYC nightlife recovery post-pandemic
SeasonalityPeak: fall/winter; Slow: mid-summer

Consumer Trends

Late-night dining integrationNon-alcoholic cocktail growthExperience-driven spending

SWOT Analysis

Strengths

Internal advantages

  • Diverse drink menu
  • Experienced bar staff
  • Strong repeat customer base

Weaknesses

Areas for improvement

  • Intense local competition
  • Limited seating capacity
  • Rising ingredient costs

Opportunities

External potential

  • Partnerships with local restaurants
  • Brunch/daytime service expansion
  • Launch cocktail classes or tasting events

Threats

External risks

  • Noise complaints from residential neighbors
  • Economic downturn impact on discretionary spending
  • New competitor openings

Strategic Recommendations

Quick Wins

Implement this week

Introduce weekday happy hour specials

Set up email list for event promotions

Growth Strategies

1-3 months

Create cocktail subscription boxes

Host weekly themed events to build community

Risks to Monitor

Ongoing vigilance

Track competitor pricing strategies

Monitor lease renewal terms closely

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Bar Analytics Platform

Data-driven insights for bar owners covering inventory, pricing optimization, and customer patterns.

2

Non-Alcoholic Cocktail Brand

Premium mocktail brand targeting health-conscious NYC consumers with bar-quality flavors.

3

Bar Crawl App

Curated bar crawl routes in NYC neighborhoods with exclusive deals and real-time wait times.

Digital Score

37/ 100
Poor

Quick Stats

Competitors4
Est. RevenueN/A
Market TrendGrowing - NYC nightlife recovery post-pandemic
Digital Score37/100

Contact Info

68 Jay Street, Brooklyn, NY, 11201, 11201
Used by 200+ businesses

What Top Competitors Already Know

See exactly how 68 Jay Street Bar stacks up: revenue projections, competitive blind spots, and 3 growth opportunities other businesses in this market are already using.

Coming soon • Instant delivery in 5 minutes • Money-back guarantee