TailGate Brewery Music Row

Bars & Pubs · Nashville, TN

Business Summary

TailGate Brewery Music Row is a bars & pub establishment located in Midtown/Music Row, Nashville. With a digital presence score of 64/100, there's significant opportunity to capture more of Nashville's 15M+ annual tourist market through improved online visibility and strategic partnerships.

Location & Competitors

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Neighborhood
mixed commercial-residential
Foot Traffic
high
Parking
street/lot
Transit Access
good
Nearby Landmarks
Vanderbilt UniversityMusic Row studios

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Live Oak LLC
0m
39/100
Weak
Medium
Tin Roof
0.16km
58/100
Average
High
WXYZ
0.48km
46/100
Average
Medium
Five Odd Fellows
0.48km
48/100
Average
Medium

Competitive Summary

Showing 4 of 4 competitors within 5km.

Financial Estimates

Financial Overview

Est. Revenue$527K
Price Range$$
Est. Employees33
Growth Potentialvery high

Market Analysis

Market Size$1.5B Nashville nightlife and bar market
Target Demographicsbachelorette/bachelor parties (30%), tourists (30%), young professionals 21-35 (25%), locals (15%)

Consumer Trends

rooftop bar culturebachelorette bar crawl economycelebrity-owned honky-tonk boom on Broadway

Opportunities

  • live music programming partnerships
  • bachelorette party packages with VIP sections
  • pedal tavern partnership stops

SWOT Analysis

Strengths

Internal advantages

  • Broadway/nightlife proximity
  • Nashville party tourism demand
  • live music culture built-in

Weaknesses

Areas for improvement

  • liquor license complexity
  • high staff turnover
  • celebrity bar competition raising bar

Opportunities

External potential

  • live music programming partnerships
  • bachelorette party packages with VIP sections
  • pedal tavern partnership stops

Threats

External risks

  • Nashville commercial rent increases (15% YoY in core areas)
  • economic downturn reducing tourism spending
  • supply chain disruptions affecting operations

Strategic Recommendations

Quick Wins

Implement this week

create signature Nashville-themed cocktails

get on Nashville pedal tavern route stops

offer bachelorette party drink packages

Growth Strategies

1-3 months

book rising Nashville songwriters for residencies

launch branded merchandise line

Risks to Monitor

Ongoing vigilance

celebrity bar competition raising expectations

Broadway rent escalation ($100+/sq ft)

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Broadway Bar Crawl Tech

App-based guided bar crawls with skip-the-line access, drink specials, and group coordination for party groups

2

Nashville Honky-Tonk Booking Platform

Marketplace connecting touring musicians with Lower Broadway and Midtown venue booking opportunities

Digital Score

64/ 100
Good

Quick Stats

Competitors4
Est. Revenue$527K
Digital Score64/100

Contact Info

1538 Demonbreun Street, Nashville, TN, 37203, 37203
Most popular

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