Jagged

Fitness · Los Angeles, CA

Business Summary

Jagged is a martial arts dojo located at Los Angeles, CA, serving the Downtown community. Operating in LA's competitive fitness landscape, this martial arts dojo caters to urban professionals, diverse. With very high foot traffic in the area and very high competition density, the business has moderate digital presence (score: 44/100). The local fitness market in Downtown continues to grow, driven by LA's health-conscious culture and year-round outdoor lifestyle.

Location & Competitors

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Foot Traffic
very high
Parking
metered street parking
Transit Access
walkable neighborhood

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
The Gym LA
0.16km
40/100
Weak
Medium
Sculpt Cult
0.16km
41/100
Weak
Medium
AKT
0.32km
54/100
Average
High
Collins and Katz Family YMCA
0.48km
44/100
Weak
Medium

Competitive Summary

Showing 4 of 4 competitors within 5km.

Financial Estimates

Market Analysis

Market SizeLA County fitness market estimated at $2.9B annually
SeasonalityPeak: January (New Year resolutions), June-August (summer body), September (back-to-routine)

Consumer Trends

Wellness tourism driving new customersSubscription/membership models replacing pay-per-visitPost-pandemic recovery driving pent-up demand

SWOT Analysis

Strengths

Internal advantages

  • Ability to create personalized member experiences
  • Specialized martial arts dojo focus creates loyal niche following
  • Located in Downtown with urban professionals, diverse demographic alignment

Weaknesses

Areas for improvement

  • Difficulty competing on price with discount competitors
  • Single-location risk — no geographic diversification
  • Vulnerability to key staff turnover

Opportunities

External potential

  • Expanding into recovery/wellness services (cryo, sauna, IV)
  • Partnerships with healthy food/supplement brands
  • Subscription model optimization for predictable revenue

Threats

External risks

  • National chains expanding into the neighborhood
  • Inflation impacting supply costs and consumer budgets
  • Market saturation — 8+ direct competitors within 2 miles

Strategic Recommendations

Quick Wins

Implement this week

Growth Strategies

1-3 months

Risks to Monitor

Ongoing vigilance

Startup Ideas

AI-generated business opportunities inspired by this analysis

Digital Score

44/ 100
Fair

Quick Stats

Competitors4
Est. RevenueN/A
Digital Score44/100

Contact Info

Los Angeles, CA

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