24 Hour Fitness Sport

Fitness · Los Angeles, CA

Business Summary

Located in the heart of LA at 13312 Imperial Highway, Santa Fe Springs, CA, 90670, 24 Hour Fitness Sport offers fitness services in a competitive market. The facility benefits from a lifestyle center location with moderate pedestrian activity. Digital optimization and community engagement present key growth levers for this business.

Location & Competitors

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Neighborhood
lifestyle center
Foot Traffic
moderate
Parking
shared parking structure
Transit Access
Metro bus stop within 0.2 miles
Nearby Landmarks
CVS PharmacyTargetStarbucks

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Esporta Fitness
1.93km
27/100
Weak
Low
Cerritos Olympic Swim and Fitness Center
4.02km
47/100
Average
Low
UFC Gym La Mirada
4.99km
39/100
Weak
Low

Competitive Summary

Showing 3 of 3 competitors within 5km.

Financial Estimates

Revenue Range

ConservativeExpectedOptimistic

Financial Overview

Estimated Value2185634
Industry Margin0.2
Entry Cost250000

Market Analysis

Market Size$35B US fitness industry
Trendstable
SeasonalityPeak Jan-Mar (New Year resolutions), secondary peak Sep-Oct

Consumer Trends

recovery and wellness focuswearable tech integration

SWOT Analysis

Strengths

Internal advantages

  • experienced trainers
  • community atmosphere
  • strong local brand recognition

Weaknesses

Areas for improvement

  • high rent in LA market
  • aging equipment
  • high trainer turnover

Opportunities

External potential

  • nutrition coaching add-on
  • online class expansion
  • recovery services expansion

Threats

External risks

  • rising commercial rent
  • insurance and liability costs
  • post-pandemic behavioral shifts

Strategic Recommendations

Quick Wins

Implement this week

implement member check-in automation

optimize Google Business Profile

start social media content calendar

Growth Strategies

1-3 months

expand to corporate wellness contracts

partner with local health food brands

Risks to Monitor

Ongoing vigilance

lease renewal cost increases

key instructor dependency

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Fitness Equipment Marketplace

Local marketplace for buying/selling used commercial fitness equipment in LA

2

AI Personal Training App

AI-powered workout planning app that adapts to user progress and gym equipment availability

Digital Score

57/ 100
Fair

Quick Stats

Competitors4
Est. Revenue$432-757K
Market Trendstable
Digital Score57/100

Contact Info

13312 Imperial Highway, Santa Fe Springs, CA, 90670

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