Taqueria Aguascalientes

Restaurants · Houston, TX

Business Summary

Taqueria Aguascalientes is a Mexican taqueria on Broadway Street in east Houston. It serves affordable tacos and traditional Mexican dishes to the predominantly Hispanic community in the area.

Location & Competitors

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Neighborhood
residential
Foot Traffic
medium
Parking
lot
Transit Access
fair
Nearby Landmarks
Broadway Street shopsMilby ParkPort of Houston nearby

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Los Chinos Rico
0.97km
30/100
Weak
Medium
Kelly's Country Cookin'
1.61km
69/100
Average
Medium
Doneraki Restaurant
1.77km
56/100
Average
Medium
Son Nam
2.09km
20/100
Weak
Low

Competitive Summary

Showing 4 of 4 competitors within 5km.

Financial Estimates

Revenue Range

ConservativeExpectedOptimistic

Financial Overview

Estimated Value$70K-$180K
Industry Margin5-12%
Entry Cost$50K-$150K

Market Analysis

Market Size$1.5B Houston Tex-Mex and Mexican dining segment
Trendstable
SeasonalityConsistent with slight peaks during cultural celebrations

Consumer Trends

Authentic taco demand strongStreet food format growingAffordable dining priorityLate-night taco demand

SWOT Analysis

Strengths

Internal advantages

  • Authentic Mexican cuisine
  • Affordable pricing
  • Strong community loyalty

Weaknesses

Areas for improvement

  • Very limited online presence
  • High taqueria competition
  • Small-scale operation

Opportunities

External potential

  • Add online ordering
  • Extend late-night hours
  • Market to non-Hispanic taco enthusiasts

Threats

External risks

  • Taco truck competition
  • Rising meat and produce costs
  • Neighborhood economic pressures

Strategic Recommendations

Quick Wins

Implement this week

Create Google Business Profile

Add to food delivery apps

Post photos on social media

Growth Strategies

1-3 months

Develop late-night taco service

Build catering for events

Create signature taco for brand identity

Risks to Monitor

Ongoing vigilance

Extremely competitive taco market

Thin margins

Limited growth in current location

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Late Night Taco Window

Open a late-night walk-up taco window on weekends to capture bar and nightlife crowds in the area.

2

Taco Catering Trailer

Invest in a taco catering trailer for events, parties, and corporate functions across Houston.

Digital Score

22/ 100
Poor

Quick Stats

Competitors4
Est. Revenue$150-350K
Market Trendstable
Digital Score22/100

Contact Info

2809 Broadway Street, Houston, TX, 77017, 77017
Used by 200+ businesses

What Top Competitors Already Know

See exactly how Taqueria Aguascalientes stacks up: revenue projections, competitive blind spots, and 3 growth opportunities other businesses in this market are already using.

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