Highland Tap and Burger

Restaurants · Denver, CO

Business Summary

Highland Tap and Burger is a burgers/american restaurant in Denver's Highland/LoHi/Tennyson, serving young families. With a digital score of 32/100, significant opportunity exists to grow online visibility and capture Denver's expanding dining market through targeted local marketing and Denver-specific experiences.

Location & Competitors

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Neighborhood
Trendy dining destination
Foot Traffic
High in LoHi restaurant row
Parking
Competitive street parking
Transit Access
Moderate - bus on 32nd
Nearby Landmarks
LoHi restaurant rowHighland BridgeTennyson shops

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Uncle
0m
73/100
Strong
High
Bar Dough
0m
69/100
Average
High
Ash’Kara
0.16km
56/100
Average
High
Señor Bear
0.32km
80/100
Strong
High

Competitive Summary

Showing 4 of 4 competitors within 5km. There are 2 digitally strong competitors nearby.

Financial Estimates

Revenue Range

ConservativeExpectedOptimistic

Financial Overview

Est. Revenue$2000K-$5900K
Price Range$$
Est. Employees19
Growth PotentialStable

Market Analysis

Market Size$20M dining market
Target DemographicsYoung families, professionals 28-45

Consumer Trends

Sustainability/zero-waste practicesFarm-to-table sourcing from Colorado producersOutdoor patio dining (300 days of sunshine)

Opportunities

  • Tap into Denver festival scene (GABF, Taste of CO)
  • Capitalize on sports venue traffic (game days)
  • Expand delivery via DoorDash/Uber Eats

SWOT Analysis

Strengths

Internal advantages

  • •Unique dining concept
  • •Burgers/American specialization
  • •Consistent quality

Weaknesses

Areas for improvement

  • •Limited delivery optimization
  • •Limited digital marketing
  • •High Denver competition

Opportunities

External potential

  • •Digital ordering implementation
  • •Denver population growth expanding customer base
  • •Seasonal outdoor dining

Threats

External risks

  • •Rising commercial rents (+8-12%/yr)
  • •Economic slowdown risk
  • •Food cost inflation

Strategic Recommendations

Quick Wins

Implement this week

Add QR code menus linking to review sites

Optimize Google Business Profile with photos and menu

Add local SEO keywords to website

Growth Strategies

1-3 months

Explore second location in growing neighborhood

Expand catering for corporate events

Create branded merchandise/packaged products

Risks to Monitor

Ongoing vigilance

Over-expansion risk

Highland/LoHi/Tennyson rent escalation

Staffing instability in Denver market

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Highland/LoHi/Tennyson Ghost Kitchen Hub

Shared kitchen enabling Highland Tap and Burger and peers to expand delivery without new leases.

2

CO Farm-to-Restaurant Marketplace

B2B platform connecting Colorado farmers with Denver restaurants like Highland Tap and Burger for local sourcing.

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Digital Score

32/ 100
Poor

Quick Stats

Competitors4
Est. Revenue$2000K-$5900K
Digital Score32/100

Contact Info

2219, West 32nd Avenue, Denver, CO, 80211, 80211
Website
Used by 200+ businesses

What Top Competitors Already Know

See exactly how Highland Tap and Burger stacks up: revenue projections, competitive blind spots, and 3 growth opportunities other businesses in this market are already using.

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