Elements Salon

Beauty & Spas · Dallas, TX

Business Summary

Elements Salon operates as a beauty and personal care business at 18484, Preston Road, Dallas, TX, 75252 in the Dallas market. Currently scoring 18/100 on digital presence, the business has room to grow through enhanced online booking and social media marketing. Located in a urban commercial area with moderate foot traffic.

Location & Competitors

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Neighborhood
Urban Commercial
Foot Traffic
Moderate
Parking
Street and lot parking
Transit Access
DART bus access
Nearby Landmarks
Local retail corridor

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Rejùve Med-Spa
0.16km
64/100
Average
High
Venice Nails
0.32km
71/100
Strong
High
Brow Bar
0.32km
43/100
Weak
Medium
Vida’s Salon
0.32km
60/100
Average
High

Competitive Summary

Showing 4 of 4 competitors within 5km. There are 1 digitally strong competitors nearby.

Financial Estimates

Financial Overview

Est. Revenue$396K
Price Range$
Est. Employees6
Growth PotentialModerate

Market Analysis

Market Size$1.4B Dallas-Fort Worth beauty services market
Target DemographicsWomen 25-54 (55%), men 25-44 (20%), teens/young adults (15%), seniors (10%)

Consumer Trends

Clean beauty product demandMobile/at-home servicesSocial media-driven bookings

Opportunities

  • Corporate wellness partnerships
  • Bridal and event packages
  • Subscription/membership models

SWOT Analysis

Strengths

Internal advantages

  • Skilled specialized staff
  • Loyal repeat customer base
  • Local community presence

Weaknesses

Areas for improvement

  • Staff retention challenges
  • Inconsistent online presence
  • Limited marketing budget

Opportunities

External potential

  • Corporate wellness partnerships
  • Bridal and event packages
  • Social media influencer collaborations

Threats

External risks

  • Big-box salon competition
  • Economic sensitivity of discretionary spending
  • Mobile beauty service apps

Strategic Recommendations

Quick Wins

Implement this week

Implement referral discount program

Claim and optimize Google Business listing

Set up online booking (Square/Vagaro)

Growth Strategies

1-3 months

Partner with wedding planners

Create loyalty rewards program

Launch membership/subscription packages

Risks to Monitor

Ongoing vigilance

Seasonal demand fluctuations

Lease cost increases

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

BeautyBook Dallas

Neighborhood-focused booking platform connecting Dallas beauty professionals with local clients, featuring real-time availability

2

Salon Supply Co-op

Group purchasing platform for independent Dallas salons to access wholesale pricing on professional products

Digital Score

18/ 100
Poor

Quick Stats

Competitors4
Est. Revenue$396K
Digital Score18/100

Contact Info

18484, Preston Road, Dallas, TX, 75252, 75252
Used by 200+ businesses

What Top Competitors Already Know

See exactly how Elements Salon stacks up: revenue projections, competitive blind spots, and 3 growth opportunities other businesses in this market are already using.

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