Farraguts

Bars & Pubs · Chicago, IL

Business Summary

Farraguts is a bar/pub located in 5240 North Clark Street, Chicago, IL, 60640. With a digital score of 63/100, the business maintains decent online visibility but could leverage social media and event marketing more aggressively.

Location & Competitors

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Neighborhood
Urban Commercial District
Foot Traffic
Very High
Parking
Limited street parking, paid garages nearby
Transit Access
Excellent - CTA L lines, multiple bus routes
Nearby Landmarks
Willis TowerMillennium ParkMacy's State Street

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
Simon's Tavern
0.16km
49/100
Average
Medium
Konak Pizza and Grill
0.16km
67/100
Average
High
Hopleaf Bar
0.16km
52/100
Average
High
Atmosphere
0.32km
55/100
Average
High

Competitive Summary

Showing 4 of 4 competitors within 5km.

Financial Estimates

Revenue Range

ConservativeExpectedOptimistic

Financial Overview

Est. Revenue$500K-$900K annually
Price Range$-$$
Est. Employees4-10
Growth PotentialModerate - stable neighborhood bar scene

Market Analysis

Market Size$3.5B Chicago hospitality market
Target DemographicsSports fans, neighborhood regulars 30-55

Consumer Trends

Non-alcoholic beverage options gaining tractionSports viewing experiences becoming premiumOutdoor/patio dining demand post-COVID

Opportunities

  • Expand food menu with gastropub offerings
  • Launch happy hour promotions on social media

SWOT Analysis

Strengths

Internal advantages

  • Live entertainment offerings
  • Strong drink selection
  • Loyal regular customer base

Weaknesses

Areas for improvement

  • Limited event programming
  • No food menu or limited options
  • Limited online marketing presence

Opportunities

External potential

  • Private event and party bookings
  • Sports season driving bar traffic
  • Neighborhood development bringing new residents

Threats

External risks

  • Economic downturn reducing nightlife spending
  • Rising rent in gentrifying areas
  • Competition from new trendy bars

Strategic Recommendations

Quick Wins

Implement this week

Respond to all online reviews within 24 hours

List on Yelp, TripAdvisor, and bar directories

Growth Strategies

1-3 months

Partner with food trucks for kitchen-less food service

Create a signature merch line

Risks to Monitor

Ongoing vigilance

Liability exposure from alcohol service

Over-investment in renovation without ROI analysis

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

Farraguts Event Series

Curated weekly event series at Farraguts featuring local DJs, comedians, or artists to drive midweek traffic and build community.

2

Chicago Bar Crawl featuring Farraguts

Organized neighborhood bar crawl experience with Farraguts as anchor stop, partnering with nearby venues for a ticketed social experience.

Digital Score

63/ 100
Good

Quick Stats

Competitors4
Est. Revenue$500K-$900K annually
Digital Score63/100

Contact Info

5240 North Clark Street, Chicago, IL, 60640, 60640

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