B.L.U.E.S.

Bars & Pubs · Chicago, IL

Business Summary

B.L.U.E.S. is a bar/pub located in 2519 North Halsted Street, Chicago, IL, 60614. Scoring 58/100 digitally, the bar has basic online presence but lacks the social media engagement and review management needed to compete effectively.

Location & Competitors

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Neighborhood
Urban Residential/Commercial Mix
Foot Traffic
High
Parking
Street parking available, some metered
Transit Access
Good - CTA bus routes, L station within walking distance
Nearby Landmarks
Second CityWhole FoodsWrigley Field

Competitive Landscape

BusinessDistanceDigital ScoreThreat Level
The Golden Dagger
0.16km
34/100
Weak
Medium
Kingston Mines
0.16km
36/100
Weak
Medium
The Wild Hare
0.16km
45/100
Average
Medium
Burwood Tap
0.16km
42/100
Weak
Medium

Competitive Summary

Showing 4 of 4 competitors within 5km.

Financial Estimates

Revenue Range

ConservativeExpectedOptimistic

Financial Overview

Est. Revenue$350K-$600K annually
Price Range$$-$$$
Est. Employees8-20
Growth PotentialHigh - growing nightlife district

Market Analysis

Market Size$2.8B craft beer and gastropub segment
Target DemographicsCraft beer enthusiasts, foodies 25-45

Consumer Trends

Non-alcoholic beverage options gaining tractionExperiential nightlife (trivia, karaoke, live music)Sports viewing experiences becoming premium

Opportunities

  • Launch happy hour promotions on social media
  • Add trivia or live music nights

SWOT Analysis

Strengths

Internal advantages

  • Unique atmosphere/decor
  • Established neighborhood reputation
  • Live entertainment offerings

Weaknesses

Areas for improvement

  • Limited online marketing presence
  • Inconsistent service quality
  • No food menu or limited options

Opportunities

External potential

  • Craft cocktail trend premiumization
  • Sports season driving bar traffic
  • Neighborhood development bringing new residents

Threats

External risks

  • Rising rent in gentrifying areas
  • Economic downturn reducing nightlife spending
  • Changing consumer preferences toward health/wellness

Strategic Recommendations

Quick Wins

Implement this week

Launch a weekly themed night (trivia, karaoke)

Claim Google Business Profile and add photos

Growth Strategies

1-3 months

Develop a craft cocktail program with seasonal menus

Create a signature merch line

Risks to Monitor

Ongoing vigilance

Noise complaints from residential neighbors

Liability exposure from alcohol service

Startup Ideas

AI-generated business opportunities inspired by this analysis

1

B.L.U.E.S. Event Series

Curated weekly event series at B.L.U.E.S. featuring local DJs, comedians, or artists to drive midweek traffic and build community.

2

Chicago Bar Crawl featuring B.L.U.E.S.

Organized neighborhood bar crawl experience with B.L.U.E.S. as anchor stop, partnering with nearby venues for a ticketed social experience.

Digital Score

58/ 100
Fair

Quick Stats

Competitors4
Est. Revenue$350K-$600K annually
Digital Score58/100

Contact Info

2519 North Halsted Street, Chicago, IL, 60614, 60614

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